Designing environmental campaigns by using agent-based simulations: Strategies for changing environmental attitudes

Journal of Environmental Management

Volumn 88, Issue 4, 2008, Pages 805-816

  Mosler, Hans Joachim ^a   Martens, Thomas ^b  

^a SWISS FEDERAL INSTITUTE OF AQUATIC SCIENCE AND TECHNOLOGY   (Switzerland)

^b UNIVERSITY OF BREMEN   (Germany)

Author keywords

Agent based simulation; Attitudes; Campaign; Change agent

Indexed keywords

AGENT BASED; AGENT BASED SIMULATION; ATTITUDE; CAMPAIGN; CHANGE AGENTS; ELABORATION LIKELIHOOD MODELS; ENVIRONMENTAL ATTITUDES; MASS MEDIA; SIMULATION STRATEGIES; SOCIAL PSYCHOLOGY;

SOCIAL PSYCHOLOGY;

COMMUNICATION; COMPUTER SIMULATION; ENVIRONMENTAL PROTECTION; INFORMATION; PUBLIC ATTITUDE;

ARTICLE; ATTITUDE; COMMUNITY; COMPUTER SIMULATION; ENVIRONMENTAL MANAGEMENT; ENVIRONMENTAL PROTECTION; INTERPERSONAL COMMUNICATION; MASS MEDIUM;

EID: 47249090980     PISSN: 03014797     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jenvman.2007.04.013     Document Type: Article

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