메뉴 건너뛰기




Volumn 148, Issue 3, 2008, Pages 375-378

Mediators of the effects of cold-warm communication on attraction toward online service providers

Author keywords

Attachment; Attitudes; Attraction; Online service providers; Technology

Indexed keywords


EID: 47049104242     PISSN: 00224545     EISSN: None     Source Type: Journal    
DOI: 10.3200/SOCP.148.3.375-378     Document Type: Article
Times cited : (2)

References (6)
  • 3
    • 12944286392 scopus 로고    scopus 로고
    • On-line waiting: The role of down-load time and other important predictors on attitude toward e-retailers
    • Rose, G. M., Meuter, M. L., & Curran, J. M. (2005). On-line waiting: The role of down-load time and other important predictors on attitude toward e-retailers. Psychology & Marketing, 22, 127-151.
    • (2005) Psychology & Marketing , vol.22 , pp. 127-151
    • Rose, G.M.1    Meuter, M.L.2    Curran, J.M.3
  • 4
    • 0346422709 scopus 로고    scopus 로고
    • The warm-cold variable in impression formation: Evidence for the positive-negative asymmetry
    • Singh, R., Onglatco, M. L., Sriram, N., & Tay, A. G. B. (1997). The warm-cold variable in impression formation: Evidence for the positive-negative asymmetry. British Journal of Social Psychology, 26, 457-477.
    • (1997) British Journal of Social Psychology , vol.26 , pp. 457-477
    • Singh, R.1    Onglatco, M.L.2    Sriram, N.3    Tay, A.G.B.4
  • 5
    • 34249847130 scopus 로고    scopus 로고
    • Multiple mediators of the attitude similarity-attraction relationship: Dominance of inferred attraction and subtlety of affect
    • Singh, R., Yeo, S. E., Lin, P. K., & Tan, L. (2007). Multiple mediators of the attitude similarity-attraction relationship: Dominance of inferred attraction and subtlety of affect. Basic and Applied Social Psychology, 29, 61-74.
    • (2007) Basic and Applied Social Psychology , vol.29 , pp. 61-74
    • Singh, R.1    Yeo, S.E.2    Lin, P.K.3    Tan, L.4
  • 6
    • 0024023344 scopus 로고
    • Development and validation of brief measures of positive and negative affect: The PANAS scale
    • Watson, D., Clark, L. A., & Tellegen, A. (1988). Development and validation of brief measures of positive and negative affect: The PANAS scale. Journal of Personality and Social Psychology, 54, 1063-1070.
    • (1988) Journal of Personality and Social Psychology , vol.54 , pp. 1063-1070
    • Watson, D.1    Clark, L.A.2    Tellegen, A.3


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.