Audience-oriented approach to crisis communication: A study of Hong Kong consumers' evaluation of an organizational crisis

Communication Research

Volumn 31, Issue 5, 2004, Pages 600-618

  Lee, Betty Kaman ^a  

^a CITY UNIVERSITY OF HONG KONG   (Hong Kong)

Author keywords

Accounts; Attribution; Audience analysis; Consumers; Hong Kong; Organizational crisis

Indexed keywords

EID: 4644347310     PISSN: 00936502     EISSN: None     Source Type: Journal    
DOI: 10.1177/0093650204267936     Document Type: Article

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