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Business Horizons

Volumn 30, Issue 3, 1987, Pages 13-18

Strategic credibility can make a difference

(2) Diffenbach, John a Higgins, Richard B a

a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 45949114460 PISSN: 00076813 EISSN: None Source Type: Journal
DOI: 10.1016/0007-6813(87)90031-0 Document Type: Article

Times cited : (11)

References (13)

1
- 84948474320
- The Impact of Strategic Planning on Stock Prices
- See
- (1985) Journal of Business Strategy , pp. 64-72
- Higgins¹ Diffenbach²

2
- 84913390497
- General Motors May Be on the Road to Giving Additional Financial Information to Analysts
- (1985) The Wall Street Journal

3
- 84913390496
- See ad in the
- (1985) Wall Street Journal , pp. 34

4
- 0346330024
- The New Emphasis on Strategy in Corporate Advertising
- (1986) Business Marketing , pp. 43
- Hartigan¹ Finch²

5
- 0346330024
- The New Emphasis on Strategy in Corporate Advertising
- (1986) Business Marketing
- Hartigan¹ Finch²

6
- 84913390495
- 1984 Annual Report, Wisconsin Power & Light Company, p. 6.

7
- 84913390494
- 1984 Annual Report, Iowa Electric Light & Power Company, p. 2.

8
- 84913390493
- Not Just Another Takeover—Or Is It?
- (1985) Business Week , pp. 48

9
- 84913390492
- Data General Reports $1.8 Million Loss in Quarter
- (1986) The Boston Globe

10
- 84913390497
- General Motors May Be on the Road to Giving Additional Financial Information to Analysts
- (1985) The Wall Street Journal

11
- 84913390490
- How Mead's Strategy Works
- Full-page advertisement entitled
- (1977) Barron's , pp. 2

12
- 84913390489
- U.S. Steel's Long Decline May Be Over as New Managers Tackle Old Problems
- (1980) The Wall Street Journal

13
- 84913390488
- 1985 Annual Report, Avon Products, Inc., p. 2.

* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.