Resource allocation in the new product process

Industrial Marketing Management

Volumn 17, Issue 3, 1988, Pages 249-262

  Cooper, R G ^a   Kleinschmidt, E J ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 45449121769     PISSN: 00198501     EISSN: None     Source Type: Journal    
DOI: 10.1016/0019-8501(88)90008-9     Document Type: Article

References (18)

1. Why New Industrial Products Fail
2. Identifying Industrial New Product Success: Project New-Prod
3. The Dimensions of Industrial New Product Success and Failure
4. The Performance Impact of Product Innovation Strategies
5. Success Factors in Product Innovation
6. New Product Failure Rates—Facts and Fallacies
7. New Products Winners and Losers
8. New Product Pressures
9. A Study of Success and Failure in Product Innovation The Case of the US Electronics Industry
10. The Costs of Industrial Product Innovations
11. Factors for Success in Industrial Innovations
12. The Hungarian SAPPHO: Some Comments and Comparison
13. SAPPHO updated—Project SAPPHO phase II
14. Innovation in Textile Machinery: Some Significant Factors in Success and Failures
15. The characteristics of successful innovations and technically progressive firms (with some comments on innovation research)