Retail Store Loyalty Management via an Analysis of Heterogeneity of the Service Elements

International Review of Retail, Distribution and Consumer Research

Volumn 14, Issue 4, 2004, Pages 407-437

  Cortiñas, Mónica ^a   Elorz, Margarita ^a   Villanueva, María L ^a  

^a PUBLIC UNIVERSITY OF NAVARRE   (Spain)

Author keywords

Consumer satisfaction; Grocery retailer; Petrol stations; Productivity; Retailing services; Store loyalty; Structural equation modelling

Indexed keywords

EID: 44449097757     PISSN: 09593969     EISSN: 14664402     Source Type: Journal    
DOI: 10.1080/0959396042000260870     Document Type: Article

References (0)