Perspective third-generation new product processes

The Journal of Product Innovation Management

Volumn 11, Issue 1, 1994, Pages 3-14

  Cooper, Robert G ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 43949151922     PISSN: 07376782     EISSN: 15405885     Source Type: Journal    
DOI: 10.1016/0737-6782(94)90115-5     Document Type: Article

References (17)

1. Stage-gate systems: A new tool for managing new products
2. The NewProd system: The industry experience
3. New products: What separates winners from losers
4. New product processes at leading industrial firms
5. New product failure rates—facts and fallacies
6. Protocol: New tool for product innovation
7. New Product Winners and Losers
8. New product pressures
9. Improving the quality of R&D decision: A synopsis of the SDG approach
10. Why new products fail
11. Shortening the product development cycle
12. Speeding new ideas to market