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Volumn 13, Issue 1, 2003, Pages 71-97

Investing in emotion: Love and anger in financial advertising

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EID: 43249192010     PISSN: 10551360     EISSN: 15481395     Source Type: Journal    
DOI: 10.1525/jlin.2003.13.1.71     Document Type: Article
Times cited : (11)

References (56)
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