AUSTRALIA;
COMPUTER PROGRAM;
DOCTOR PATIENT RELATION;
DRUG INDUSTRY;
DRUG MARKETING;
GENERAL PRACTITIONER;
MEDICAL LITERATURE;
NOTE;
PRESCRIPTION;
ADVERTIZING;
ARTICLE;
CLINICAL PRACTICE;
HUMAN;
QUESTIONNAIRE;
STATISTICS;
ADVERTISING AS TOPIC;
AUSTRALIA;
DRUG INDUSTRY;
HUMANS;
PHYSICIAN'S PRACTICE PATTERNS;
PHYSICIANS, FAMILY;
PRESCRIPTIONS, DRUG;
QUESTIONNAIRES;
SOFTWARE;
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The effect of advertising in clinical software on general practitioners' prescribing behaviour
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Analysis of ROI for pharmaceutical promotion (ARPP)
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The elaboration likelihood model: Current status and controversies
Chaiken S, Trope Y, editors, New York: Guilford Press
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