Small retailers' competition against large store chains in Croatia

International Journal of Entrepreneurship and Small Business

Volumn 3, Issue 3-4, 2006, Pages 447-458

  Vranešević, Tihomir ^a   Lišanin, Marija Tomašević ^a   Mandic, Miroslav ^a   Vignali, Claudio ^b  

^a UNIVERSITY OF ZAGREB   (Croatia)

^b LEEDS METROPOLITAN UNIVERSITY   (United Kingdom)

Author keywords

Corner shop; Customers' satisfaction; Retailer dealers; Small wholesale beverage storage

Indexed keywords

EID: 42149176603     PISSN: 14761297     EISSN: 17418054     Source Type: Journal    
DOI: 10.1504/IJESB.2006.009286     Document Type: Article

References (3)

1. Tipurić D. and Markulin G. (2002) Strategic Alliances, Zagreb: Synergija, p.2.
2. Tipurić D. and Markulin G. (2002) Strategic Alliances, Zagreb: Synergija, p.8.
3. Vranešević, T., Vignali C. and Vrontis D. (2004) Managing the Strategic Marketing, Chap. 9, Accent, Zagreb.