Informative advertising by heterogeneous firms

Information Economics and Policy

Volumn 20, Issue 2, 2008, Pages 168-191

  Dinlersoz, Emin M ^a,b   Yorukoglu, Mehmet ^c  

^a Cornerstone Research ^*  (United States)

^b UNIVERSITY OF HOUSTON   (United States)

^c CENTRAL BANK OF THE REPUBLIC OF TURKEY   (Turkey)

Author keywords

D80; Industry structure; Information; Informative advertising; L11; M37; Price dispersion

Indexed keywords

COSTS; INDUSTRIAL ECONOMICS; INFORMATION DISSEMINATION;

HETEROGENEOUS FIRM; INDUSTRY STRUCTURE; INFORMATIVE ADVERTISING; PRICE DISPERSION;

MARKETING;

COMPETITIVENESS; ECONOMIC ANALYSIS; INDUSTRIAL STRUCTURE; MARKETING; MODELING;

EID: 41949105173     PISSN: 01676245     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.infoecopol.2008.01.002     Document Type: Article

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