Object-orientation: A tool for enterprise design

California Management Review

Volumn 46, Issue 4, 2004, Pages

  Watson, Richard T ^a,b   Zinkhan, George M ^b   Pitt, Leyland F ^c  

^a Internet Strategy   (United States)

^b UNIVERSITY OF GEORGIA   (United States)

^c SIMON FRASER UNIVERSITY   (Canada)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 4043172794     PISSN: 00081256     EISSN: None     Source Type: Journal    
DOI: 10.2307/41166276     Document Type: Review

References (47)

1. Amazon.com, Inc., Prospectus, March 24, 1997, Form S-I, .
2. Cherri M. Pancake, "The Promise and Cost of Object Technology: A Five-Year Forecast," Communications of the ACM, 38/10 (1995): 33-49.
3. Alfred D. Chandler, Jr., Strategy and Structure: Chapters in the History of the American Industrial Enterprise (Cambridge, MA: MIT Press, 1962).
4. Ray Yeargin, "How Big Is Linux?" 2001 [cited February 11, 2003], available at .
5. Kevin Kelly, New Rules for the New Economy: 10 Radical Strategies for a Connected World (New York, NY: Viking, 1998); Albert-Laszlo Barabási, Linked: The New Science of Networks (Cambridge, MA: Perseus, 2002).
6. Kevin Kelly, New Rules for the New Economy: 10 Radical Strategies for a Connected World (New York, NY: Viking, 1998); Albert-Laszlo Barabási, Linked: The New Science of Networks (Cambridge, MA: Perseus, 2002).
7. W. Shan, G. Walker, and B. Kogut, "Interfirm Cooperation and Startup Innovation in the Biotechnology Industry," Strategic Management Journal, 15/5 (1994): 387-394.
8. Alan Kirman, "The Economy as an Evolving Network," Journal of Evolutionary Economics, 7/4 (1997): 339-353.
9. W.W. Powell and L. Smith-Doerr, "Networks and Economic Life," in N. Smelser and R. Swedberg, eds., Handbook of Economic Sociology (Princeton, NJ: Princeton University Press, 1994); Nitin Nohria, "Is the Network Perspective a Useful Way of Studying Organizations?" in N. Nohria and R.G. Eccles, eds., Networks and Organizations: Structure, Form, and Action (Boston, MA: Harvard Business School Press, 1992).
10. W.W. Powell and L. Smith-Doerr, "Networks and Economic Life," in N. Smelser and R. Swedberg, eds., Handbook of Economic Sociology (Princeton, NJ: Princeton University Press, 1994); Nitin Nohria, "Is the Network Perspective a Useful Way of Studying Organizations?" in N. Nohria and R.G. Eccles, eds., Networks and Organizations: Structure, Form, and Action (Boston, MA: Harvard Business School Press, 1992).
11. Barabási, op. cit.
12. Rob Mattison and Michael J. Sipolt, The Object-Oriented Enterprise: Making Corporate Information Systems Work (New York, NY: McGraw-Hill, 1994), p. 31.
13. Peter P. Schoderbek, Charles G. Schoderbek, and Asterios G. Kefalas, Management Systems: Conceptual Considerations, 4th edition (Homewood, IL: BPI/Irwin, 1990).
14. James Brian Quinn, Phillip Anderson, and Sydney Finkelstein, "Leveraging Intellect," Academy of Management Executive, 10/3 (1996): 7-27.
15. Jan B. Heide and George John, "Do Norms Matter in Marketing Relationships?" Journal of Marketing, 56/2 (1992): 32-44; Jan B. Heide and George John, "Alliances in Industrial Purchasing: The Determinants of Joint Action in Buyer-Supplier Relationships," Journal of Marketing Research, 27/1 (1990): 24-36.
16. Jan B. Heide and George John, "Do Norms Matter in Marketing Relationships?" Journal of Marketing, 56/2 (1992): 32-44; Jan B. Heide and George John, "Alliances in Industrial Purchasing: The Determinants of Joint Action in Buyer-Supplier Relationships," Journal of Marketing Research, 27/1 (1990): 24-36.
17. James I. Cash, Jr., "A Business Alliance Flowers," InformationWeek, February 6, 1995, p. 62.
18. Walter J. Salmon and David Wylie, "Calyx & Corolla," Harvard Business School case #9-592-035, 1991, p. 5.
19. Cash, op. cit.
20. Betsy Pisik, "Petal Pusher Takes Partners," Working Woman (February 1996), p. 54.
21. Martin Everett, "Ruth Owades - A Budding Entrepreneur," Sales and Marketing Management, 144/6 (1992): 32-33.
22. Joe Panepinto, "Special Delivery," Computerworld, March 7, 1994, pp. 79-81.
23. Leslie Brokaw, "Twenty-Eight Steps to a Strategic Alliance," Inc., 15/4 (1993): 96-104.
24. C.K. Prahalad and Gary Hamel, "The Core Competence of the Corporation," Harvard Business Review, 68/3 (1990): 79-91.
25. Amazon.com, op. cit.
26. Christopher Anderson, "The Accidental Superhighway," Economist, 336/7921 (1995): SS3-SS6.
27. "Deere Unveils New Products, Alliances," Southwest Farm Press, September 6, 2001, p. 21.
28. "Frontier Equipment Launches New Web Site for Customers," December 6, 2002 [cited July 27, 2003], available at .
29. "Flutter Away," The Economist, May 8, 2003, p. 49.
30. Joan Magretta, "The Power of Virtual Integration: An Interview with Dell Computer's Michael Dell," Harvard Business Review, 76/2 (1998): 73-84.
31. H.I. Ansoff, "Strategies for Diversification," Harvard Business Review, 35/2 (1957): 113-124.
32. Donald C. Burnstine, BLAIT: An Emerging Management Discipline (Petersburg, NY: BIAIT International, 1980).
33. C.H. Lovelock and G.S. Yip, "Developing Global Strategies for Service Business," California Management Review, 38/2 (Winter 1996): 64-86.
34. Thomas J. Peters and Robert H. Waterman, In Search of Excellence: Lessons from America's Best-Run Companies (New York, NY: Harper & Row, 1982).
35. Geoffrey A. Moore, Inside the Tornado: Marketing Strategies from Silicon Valley's Cutting Edge (New York, NY: HarperBusiness, 1995).
36. Quinn et al., op. cit.
37. Chandler, op. cit.
38. Prahalad and Hamel, op. cit.
39. Nakiye A. Boyacigiller and Nancy J. Adler, "The Parochial Dinosaur: Organizational Science in a Global Context," Academy of Management Review, 16/2 (1991): 262-290.
40. David Schenk, Data Smog: Surviving the Information Glut (New York, NY: HarperCollins, 1997).
41. Stanley Milgram, "The Experience of Living in the Cities," Science, March 13, 1970, pp. 1461-1468.
42. Jay R. Galbraith, Designing Complex Organizations (Reading, MA: Addison-Wesley, 1973).
43. W.R. Ashby, "Requisite Variety and Implications for Control of Complex Systems," Cybernetica, 1 (1958): 83-99.
44. David B. Yoffie and Michael A. Cusumano, "Judo Strategy: The Competitive Dynamics of Internet Time," Harvard Business Review, 77/1 (1999): 70-81.
45. Nicholas Argyres and Anita M. McGahan, "An Interview with Michael Porter," Academy of Management Executive, 16/2 (2002): 43-52.
46. W. Brian Arthur, "Increasing Returns and the New World of Business," Harvard Business Review, 74/4 (1996): 100-109.
47. Richard T. Watson, Leyland F. Pitt, Pierre Berthon, and George M. Zinkhan, "U-Commerce: Expanding the Universe of Marketing," Journal of the Academy of Marketing Science, 30/4 (2002): 329-343.