Inside the black box of negative campaign effects: Three reasons why negative campaigns mobilize

Political Psychology

Volumn 25, Issue 4, 2004, Pages 545-562

  Martin, Paul S ^a  

^a UNIVERSITY OF OKLAHOMA   (United States)

Author keywords

Mobilization; Negative campaign advertisement; Voter turnout

Indexed keywords

EID: 4043115522     PISSN: 0162895X     EISSN: None     Source Type: Journal    
DOI: 10.1111/j.1467-9221.2004.00386.x     Document Type: Conference Paper

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