Consumers' privacy concerns and willingness to provide marketing-related personal information online

Advances in Consumer Research

Volumn 33, Issue , 2006, Pages 212-217

  Nam, Changi ^a   Song, Chanhoo ^a   Lee, Euehun ^a   Park, Chan Ik ^a  

^a Korea Advanced Institute of Science and Technology (KAIST)   (South Korea)

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EID: 39149126001     PISSN: 00989258     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Conference Paper

References (45)