Impulse buying: The role of affect, social influence, and subjective wellbeing

Journal of Consumer Marketing

Volumn 25, Issue 1, 2008, Pages 23-33

  Silvera, David H ^a   Lavack, Anne M ^b   Kropp, Fredric ^c  

^a UNIVERSITY OF TEXAS AT SAN ANTONIO   (United States)

^b UNIVERSITY OF REGINA   (Canada)

^c MONTEREY INSTITUTE OF INTERNATIONAL STUDIES   (United States)

Author keywords

Buying behaviour; Cognition; Self esteem

Indexed keywords

EID: 38349131623     PISSN: 07363761     EISSN: None     Source Type: Journal    
DOI: 10.1108/07363760810845381     Document Type: Article

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