Discounting in the hotel industry: A new approach

Cornell Hotel and Restaurant Administration Quarterly

Volumn 33, Issue 1, 1992, Pages 15-23

  Hanks, Richard D ^a   Cross, Robert G ^a   Noland, R Paul ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 38249010962     PISSN: 00108804     EISSN: 15523853     Source Type: Journal    
DOI: 10.1016/0010-8804(92)90049-B     Document Type: Article

References (10)

1. Selling What You Promote
2. The Yield-Management Approach to Hotel-Room Pricing
3. The Basics of Yield Management
4. Strategies for Managing Transient Rates
5. Travel Executives Sound Warning
6. Cheap Travel Talk
7. Discount Fare Market Research 1981-83
8. Low-Cost, No-Refund Rates
9. Marriott Leans to Permanent Advance Rates
10. Marriott Checks In with Risky Discounts