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Volumn 61, Issue 1, 2008, Pages 65-74

Organizational characteristics and the CRM adoption process

Author keywords

Adoption process; Customer Relationship Management (CRM); Organizational characteristics

Indexed keywords


EID: 35948951508     PISSN: 01482963     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.jbusres.2006.05.011     Document Type: Article
Times cited : (145)

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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.