A rhetoric-in-context approach to building commitment to multiple strategic goals

Organization Studies

Volumn 28, Issue 11, 2007, Pages 1639-1665

  Jarzabkowski, Paula ^a   Sillince, John ^a  

^a ASTON UNIVERSITY   (United Kingdom)

Author keywords

Commitment; Context; Multiple strategic goals; Rhetoric; Universities

Indexed keywords

EID: 35649020852     PISSN: 01708406     EISSN: 17413044     Source Type: Journal    
DOI: 10.1177/0170840607075266     Document Type: Article

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