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Volumn 9, Issue , 2000, Pages 203-214

Global integration of marketing and R&D: IBM'S Haifa Research Laboratory and its "WebCutter" technology

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Indexed keywords


EID: 35448976577     PISSN: 10690964     EISSN: None     Source Type: Book Series    
DOI: None     Document Type: Article
Times cited : (1)

References (12)
  • 1
    • 3242831044 scopus 로고    scopus 로고
    • Optimal incremental innovation: An evaluative approach for integrating marketing and R&D
    • A. Ben-Arieh H. Grupp S. Maital Optimal incremental innovation: An evaluative approach for integrating marketing and R&D Research Evaluation 7 2 1998 121 132
    • (1998) Research Evaluation , vol.7 , Issue.2 , pp. 121-132
    • Ben-Arieh, A.1    Grupp, H.2    Maital, S.3
  • 3
    • 85119557499 scopus 로고    scopus 로고
    • For scores and weights definition and treatment. Interpreting the sources of market value a capital goods market: R&D management in industrial sensors
    • H. Grupp S. Maital For scores and weights definition and treatment. Interpreting the sources of market value a capital goods market: R&D management in industrial sensors R&D Management 28 2 1998
    • (1998) R&D Management , vol.28 , Issue.2
    • Grupp, H.1    Maital, S.2
  • 4
    • 0040796247 scopus 로고    scopus 로고
    • How killers count
    • G. Hamel How killers count Fortune 1997 24 June 23
    • (1997) Fortune , pp. 24
    • Hamel, G.1
  • 5
    • 85119559524 scopus 로고    scopus 로고
    • Java World. JARS applet reviews.
  • 6
    • 0030621889 scopus 로고    scopus 로고
    • Value innovation: The strategic logic of high growth
    • W.C. Kim R. Mauborgne Value innovation: The strategic logic of high growth Harvard Business Review 1997 January-February
    • (1997) Harvard Business Review
    • Kim, W.C.1    Mauborgne, R.2
  • 7
    • 85119551241 scopus 로고
    • Gerstner's new vision for IBM
    • D. Kirkpatrick Gerstner's new vision for IBM Fortune 1993 32 November 15
    • (1993) Fortune , pp. 32
    • Kirkpatrick, D.1
  • 11
    • 85119564165 scopus 로고    scopus 로고
    • Making the cut IBM Research no. 4 1996
    • (1996) IBM Research , Issue.no. 4
  • 12
    • 0003579807 scopus 로고
    • Product Design and Development
    • K.T. Ulrich S.D. Eppinger Product Design and Development 1995 McGraw-Hill New York
    • (1995)
    • Ulrich, K.T.1    Eppinger, S.D.2


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.