A study of the web as DTC drug marketing agent

Journal of Medical Systems

Volumn 31, Issue 6, 2007, Pages 551-556

  Lorence, Daniel ^a   Churchill, Rick ^a  

^a PENNSYLVANIA STATE UNIVERSITY   (United States)

Author keywords

Consumers; DTC; Internet; Online; Prescription drug

Indexed keywords

ARTICLE; BIOMEDICAL TECHNOLOGY ASSESSMENT; CONSUMER; DRUG MARKETING; HEALTH CARE POLICY; MEDICAL INFORMATION; PRESCRIPTION;

CANADA; CONSUMER PARTICIPATION; DRUG INDUSTRY; HUMANS; INFORMATION STORAGE AND RETRIEVAL; INTERNET; MARKETING; UNITED STATES;

EID: 35348817399     PISSN: 01485598     EISSN: None     Source Type: Journal    
DOI: 10.1007/s10916-007-9098-4     Document Type: Article

References (10)

1. US FDA. FDA Warns Consumers about Counterfeit Drugs from Multiple Internet Sellers. May 2007.
2. Berndt, E. R., The U.S. pharmaceutical industry: Why major growth in times of cost containment? Health Affairs 20(2):100-114, 2001.
3. Carlisle, T., What's Left for Canadians If Americans Buy Their Drugs? Online Pharmacy Sales to the U.S. Raise Risk of Some Supply Shortages. Wall Street Journal (Eastern edition): New York, NY, 2003: D.3.
4. Kaiser Family Foundation. Prescription Drug Trends: A Chart book Update [online] Menlo Park, Calif.: 2004-2005.
5. Maggon, K., Best-selling human medicines, 2002-2004. Drug Discov Today 10(11):739-742, 2005 (June).
6. WHO, World Health Organization determined global sales of counterfeit drugs to be $32 billion in 2003. WHO News Release, 2004.
7. US PTO. USPTO and U.S. Chamber Team Up for Counterfeiting and Piracy Seminars. PTO News release, July 17, 2007.
8. Rxlist.com. RxList, The Internet Drug Index, 2004, Available at (http://www.rxlist.com/script/main/hp.asp).
9. CMS. Centers for Medicare and Medicaid Services, CMS Data and Statistics. (Health Care Financing Administration, dated 12 February 2002; cited 14 February 2002), http://www.hcfa.gov/stats/.
10. US PTO, US Patent and Trademark Office (USPTO) Seminar, July 23 and 24, 2007, Philadelphia, PA.