Does accent matter in international television advertisements?

International Journal of Advertising

Volumn 18, Issue 2, 1999, Pages 251-268

  Birch, Dawn ^a   McPhail, Janelle ^a  

^a UNIVERSITY OF SOUTHERN QUEENSLAND   (Australia)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 35148860348     PISSN: 02650487     EISSN: None     Source Type: Journal    
DOI: 10.1080/02650487.1999.11104757     Document Type: Article

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