메뉴 건너뛰기




Volumn 63, Issue 3, 2007, Pages 205-231

Prospect-theory's diminishing sensitivity versus economics' intrinsic utility of money: How the introduction of the Euro can be used to disentangle the two empirically

Author keywords

Currency change; Money illusion; Prospect theory; Psychology of money; Relative risk aversion; Utility

Indexed keywords

COST ACCOUNTING; ECONOMIC ANALYSIS; SENSITIVITY ANALYSIS;

EID: 34548805109     PISSN: 00405833     EISSN: 15737187     Source Type: Journal    
DOI: 10.1007/s11238-007-9040-8     Document Type: Article
Times cited : (33)

References (112)
  • 1
    • 0000341006 scopus 로고    scopus 로고
    • Parameter-free elicitation of utilities and probability weighting functions
    • Abdellaoui M. (2000). Parameter-free elicitation of utilities and probability weighting functions. Management Science 46: 1497-1512
    • (2000) Management Science , vol.46 , pp. 1497-1512
    • Abdellaoui, M.1
  • 4
    • 38549139136 scopus 로고    scopus 로고
    • Measuring loss aversion under prospect theory: A parameter-free approach
    • forthcoming
    • Abdellaoui, M., Bleichrodt, H. and Paraschiv, C. (2007b), Measuring loss aversion under prospect theory: A parameter-free approach, Management Science (forthcoming).
    • (2007) Management Science
    • Abdellaoui, M.1    Bleichrodt, H.2    Paraschiv, C.3
  • 5
    • 25844486659 scopus 로고    scopus 로고
    • Choice-based elicitation and decomposition of decision weights for gains and losses under uncertainty
    • Abdellaoui M., Vossmann F., Weber M. (2005b). Choice-based elicitation and decomposition of decision weights for gains and losses under uncertainty. Management Science 51: 1384-1399
    • (2005) Management Science , vol.51 , pp. 1384-1399
    • Abdellaoui, M.1    Vossmann, F.2    Weber, M.3
  • 6
    • 0006037755 scopus 로고
    • Discovering personal probabilities when utility functions are unknown
    • Allen F. (1987). Discovering personal probabilities when utility functions are unknown. Management Science 33: 542-544
    • (1987) Management Science , vol.33 , pp. 542-544
    • Allen, F.1
  • 8
    • 33645719778 scopus 로고    scopus 로고
    • Do wealth differences affect fairness considerations
    • Armantier O. (2006). Do wealth differences affect fairness considerations. International Economic Review 47: 391-429
    • (2006) International Economic Review , vol.47 , pp. 391-429
    • Armantier, O.1
  • 11
    • 0031528274 scopus 로고    scopus 로고
    • Confusion of relative and absolute risk in valuation
    • Baron J. (1997). Confusion of relative and absolute risk in valuation. Journal of Risk and Uncertainty 14: 301-309
    • (1997) Journal of Risk and Uncertainty , vol.14 , pp. 301-309
    • Baron, J.1
  • 12
    • 0038458652 scopus 로고    scopus 로고
    • Small feedback-based decisions and their limited correspondence to description-based decisions
    • Barron G., Erev I. (2003). Small feedback-based decisions and their limited correspondence to description-based decisions. Journal of Behavioral Decision Making 16: 215-233
    • (2003) Journal of Behavioral Decision Making , vol.16 , pp. 215-233
    • Barron, G.1    Erev, I.2
  • 13
    • 0001099198 scopus 로고    scopus 로고
    • Preference parameters and behavioral heterogeneity: An experimental approach in the health and retirement study
    • Barsky R.B., Juster F.T., Kimball M.S., Shapiro M.D. (1997). Preference parameters and behavioral heterogeneity: An experimental approach in the health and retirement study. Quarterly Journal of Economics 112: 537-579
    • (1997) Quarterly Journal of Economics , vol.112 , pp. 537-579
    • Barsky, R.B.1    Juster, F.T.2    Kimball, M.S.3    Shapiro, M.D.4
  • 14
    • 0003105343 scopus 로고
    • Testing between alternative models of choice under uncertainty: Some initial results
    • Battalio R.C., Kagel J.H., Jiranyakul K. (1990). Testing between alternative models of choice under uncertainty: Some initial results. Journal of Risk and Uncertainty 3: 25-50
    • (1990) Journal of Risk and Uncertainty , vol.3 , pp. 25-50
    • Battalio, R.C.1    Kagel, J.H.2    Jiranyakul, K.3
  • 15
    • 0000188494 scopus 로고
    • Animal's choices over uncertain outcomes: Some initial experimental evidence
    • Battalio R.C., Kagel J.H., MacDonald D.N. (1985). Animal's choices over uncertain outcomes: Some initial experimental evidence. American Economic Review 75: 597-613
    • (1985) American Economic Review , vol.75 , pp. 597-613
    • Battalio, R.C.1    Kagel, J.H.2    MacDonald, D.N.3
  • 16
  • 18
    • 57849099977 scopus 로고
    • Attitudes towards risk: Theoretical implications of an experiment in rural India
    • Binswanger H.P. (1981). Attitudes towards risk: Theoretical implications of an experiment in rural India. Economic Journal 91: 867-890
    • (1981) Economic Journal , vol.91 , pp. 867-890
    • Binswanger, H.P.1
  • 23
    • 0032037113 scopus 로고    scopus 로고
    • The whorfian hypothesis and numerical cognition: Is "twenty- four" processed in the same way as "four-and-twenty"?
    • Brysbaert M., Fias W., Noël M.-P. (1998). The whorfian hypothesis and numerical cognition: Is "twenty-four" processed in the same way as "four-and-twenty"?. Cognition 66: 51-77
    • (1998) Cognition , vol.66 , pp. 51-77
    • Brysbaert, M.1    Fias, W.2    Noël, M.-P.3
  • 24
    • 38249036382 scopus 로고
    • Reflection of transitive and intransitive preferences: A test of prospect theory
    • Budescu D.V., Weiss W. (1987). Reflection of transitive and intransitive preferences: A test of prospect theory. Organizational Behavior and Human Decision Processes 39: 184-202
    • (1987) Organizational Behavior and Human Decision Processes , vol.39 , pp. 184-202
    • Budescu, D.V.1    Weiss, W.2
  • 25
    • 0003139662 scopus 로고
    • An experimental test of several generalized utility theories
    • Camerer C.F. (1989). An experimental test of several generalized utility theories. Journal of Risk and Uncertainty 2: 61-104
    • (1989) Journal of Risk and Uncertainty , vol.2 , pp. 61-104
    • Camerer, C.F.1
  • 26
    • 0003012926 scopus 로고
    • Experimental comparisons of individual behavior under risk and under uncertainty for gains and for losses
    • Cohen M., Jaffray J.-Y., Said T. (1987). Experimental comparisons of individual behavior under risk and under uncertainty for gains and for losses. Organizational Behavior and Human Decision Processes 39: 1-22
    • (1987) Organizational Behavior and Human Decision Processes , vol.39 , pp. 1-22
    • Cohen, M.1    Jaffray, J.-Y.2    Said, T.3
  • 27
    • 1842443296 scopus 로고
    • Individual investor risk aversion and investment portfolio composition
    • Cohn R.A., Lewellen W.G., Lease R.C., Schlarbaum G.G. (1975). Individual investor risk aversion and investment portfolio composition. Journal of Finance 30: 605-620
    • (1975) Journal of Finance , vol.30 , pp. 605-620
    • Cohn, R.A.1    Lewellen, W.G.2    Lease, R.C.3    Schlarbaum, G.G.4
  • 29
    • 21344494710 scopus 로고
    • Deciding whether to seek a bargain: Effects of both amount and percentage off
    • Darke P.R., Freedman J.L. (1993). Deciding whether to seek a bargain: Effects of both amount and percentage off. Journal of Applied Psychology 78: 960-965
    • (1993) Journal of Applied Psychology , vol.78 , pp. 960-965
    • Darke, P.R.1    Freedman, J.L.2
  • 32
    • 58149442649 scopus 로고
    • The theory of decision making
    • Edwards W. (1954). The theory of decision making. Psychological Bulletin 51: 380-417
    • (1954) Psychological Bulletin , vol.51 , pp. 380-417
    • Edwards, W.1
  • 33
    • 34548799075 scopus 로고    scopus 로고
    • EOS Gallup Europe June
    • o 121/3, June 2002. URL: http://WWW.europa.eu.int/comm/ public_opinion/archives/flash_arch.htm
    • (2002) O 121/3
  • 34
    • 24944478373 scopus 로고    scopus 로고
    • Report no. 57, Spring 2002
    • European Commission (2002), Eurobarometer-public opinion in the European union. Report no. 57, Spring 2002. URL: [http://europa.eu.int/ comm/dg10/epo/eb.html]
    • (2002) Eurobarometer-public Opinion in the European Union
  • 37
    • 0032252483 scopus 로고    scopus 로고
    • Measuring the utility of losses by means of the tradeoff method
    • Fennema H., van Assen M.A.L.M. (1998), Measuring the utility of losses by means of the tradeoff method. Journal of Risk and Uncertainty 17: 277-295
    • (1998) Journal of Risk and Uncertainty , vol.17 , pp. 277-295
    • Fennema, H.1    Van Assen, M.A.L.M.2
  • 39
    • 84989436555 scopus 로고
    • Two-piece von Neumann-Morgenstern utility functions
    • Fishburn P.C. and Kochenberger G.A. (1979), Two-piece von Neumann-Morgenstern utility functions. Decision Sciences 10: 503-518
    • (1979) Decision Sciences , vol.10 , pp. 503-518
    • Fishburn, P.C.1    Kochenberger, G.A.2
  • 41
    • 0000305657 scopus 로고
    • Asset valuation in an experimental market
    • Forsythe R., Palfrey T.R. and Plott C.R. (1982), Asset valuation in an experimental market. Econometrica 50: 537-568
    • (1982) Econometrica , vol.50 , pp. 537-568
    • Forsythe, R.1    Palfrey, T.R.2    Plott, C.R.3
  • 44
    • 0007000615 scopus 로고
    • Cross-modality matching of money against other continua
    • H. Moskowitz, B. Sharf, and J.C. Stevens (eds.) Reidel, Dordrecht, the Netherlands
    • Galanter, E. and Pliner, P. (1974), Cross-modality matching of money against other continua. In H. Moskowitz, B. Sharf, and J.C. Stevens (eds.), Sensation and Measurement: Papers in Honor of S.S. Stevens, Reidel, Dordrecht, the Netherlands, pp.65-76.
    • (1974) Sensation and Measurement: Papers in Honor of S.S. Stevens , pp. 65-76
    • Galanter, E.1    Pliner, P.2
  • 45
    • 4644237900 scopus 로고    scopus 로고
    • Euro illusion: Psychological insights into price evaluations with a unitary currency
    • Gamble A., Gärling T., Charlton J.P. and Ranyard R. (2002), Euro illusion: Psychological insights into price evaluations with a unitary currency. European Psychologist 7: 302-311
    • (2002) European Psychologist , vol.7 , pp. 302-311
    • Gamble, A.1    Gärling, T.2    Charlton, J.P.3    Ranyard, R.4
  • 47
    • 0000520272 scopus 로고
    • The predictive utility of generalized expected utility theories
    • Harless D.W. and Camerer C.F. (1994), The predictive utility of generalized expected utility theories. Econometrica 62: 1251-1289
    • (1994) Econometrica , vol.62 , pp. 1251-1289
    • Harless, D.W.1    Camerer, C.F.2
  • 48
    • 0000621934 scopus 로고
    • Stock price clustering and discreteness
    • Harris L. (1991), Stock price clustering and discreteness. Review of Finance 16: 1533-1597
    • (1991) Review of Finance , vol.16 , pp. 1533-1597
    • Harris, L.1
  • 49
    • 0001612195 scopus 로고
    • Expected utility theory and the experimentalists
    • Harrison G.W. (1994), Expected utility theory and the experimentalists. Empirical Economics 19: 223-253
    • (1994) Empirical Economics , vol.19 , pp. 223-253
    • Harrison, G.W.1
  • 52
    • 0037789630 scopus 로고    scopus 로고
    • Estimating individual discount rates in Denmark: A field experiment.
    • Harrison G.W., Lau M.I. and Williams M.B. (2002), Estimating individual discount rates in Denmark: A field experiment. American Economic Review 92: 1606-1617
    • (2002) American Economic Review , vol.92 , pp. 1606-1617
    • Harrison, G.W.1    Lau, M.I.2    Williams, M.B.3
  • 54
    • 0001185870 scopus 로고
    • Venture theory: A model of decision weights
    • Hogarth R.M. and Einhorn H.J. (1990), Venture theory: A model of decision weights. Management Science 36: 780-803
    • (1990) Management Science , vol.36 , pp. 780-803
    • Hogarth, R.M.1    Einhorn, H.J.2
  • 55
    • 0001068763 scopus 로고
    • Preference reversals and the independence axiom
    • Holt C.A. (1986), Preference reversals and the independence axiom. American Economic Review 76: 508-513
    • (1986) American Economic Review , vol.76 , pp. 508-513
    • Holt, C.A.1
  • 56
    • 0037756148 scopus 로고    scopus 로고
    • Risk aversion and incentive effects
    • Holt C.A. and Laury S.K. (2002), Risk aversion and incentive effects. American Economic Review 92: 1644-1655
    • (2002) American Economic Review , vol.92 , pp. 1644-1655
    • Holt, C.A.1    Laury, S.K.2
  • 57
    • 0036173594 scopus 로고    scopus 로고
    • Expressing preference in a principal-agent task: A comparison of choice, rating, and matching
    • Huber J., Ariely D., and Fischer G. (2001), Expressing preference in a principal-agent task: A comparison of choice, rating, and matching. Organizational Behavior and Human Decision Processes 87: 66-90
    • (2001) Organizational Behavior and Human Decision Processes , vol.87 , pp. 66-90
    • Huber, J.1    Ariely, D.2    Fischer, G.3
  • 58
    • 0004148224 scopus 로고
    • Kelley and MacMillan, New York; other ed. Penguin, 1970
    • th edition 1957, Kelley and MacMillan, New York; other ed. Penguin, 1970.)
    • (1889) th Edition 1957)
    • Jevons, W.S.1
  • 59
    • 0142124193 scopus 로고    scopus 로고
    • Psychological effects of the euro-experimental research on the perception of salaries and price estimations
    • Jonas E., Greitemeyer T., Frey D. and Schulz-Hardt S. (2002), Psychological effects of the euro-experimental research on the perception of salaries and price estimations. European Journal of Social Psychology 32: 147-169
    • (2002) European Journal of Social Psychology , vol.32 , pp. 147-169
    • Jonas, E.1    Greitemeyer, T.2    Frey, D.3    Schulz-Hardt, S.4
  • 61
    • 0001216917 scopus 로고
    • Examining risk preferences under high monetary incentives: Experimental evidence from the people's republic of China
    • Kachelmeier, S.J. and Shehata, M. (1992), Examining risk preferences under high monetary incentives: Experimental evidence from the people's republic of China, American Economic Review 82, 1120-1141;
    • (1992) American Economic Review , vol.82 , pp. 1120-1141
    • Kachelmeier, J.S.1    Shehata, M.2
  • 63
    • 0242267471 scopus 로고    scopus 로고
    • A perspective on judgment and choice; Mapping bounded rationality
    • Kahneman D. (2003), A perspective on judgment and choice; mapping bounded rationality. American Psychologist 58: 697-720
    • (2003) American Psychologist , vol.58 , pp. 697-720
    • Kahneman, D.1
  • 64
    • 0000125532 scopus 로고
    • Prospect theory: An analysis of decision under risk
    • Kahneman D. and Tversky A. (1979), Prospect theory: An analysis of decision under risk. Econometrica 47: 263-291
    • (1979) Econometrica , vol.47 , pp. 263-291
    • Kahneman, D.1    Tversky, A.2
  • 66
    • 0026938860 scopus 로고
    • Cognitive-experiential self-theory and subjective probability: Further evidence for two conceptual systems
    • Kirkpatrick L.A. and Epstein S. (1992), Cognitive-experiential self-theory and subjective probability: Further evidence for two conceptual systems. Journal of Personality and Social Psychology 63: 534-544
    • (1992) Journal of Personality and Social Psychology , vol.63 , pp. 534-544
    • Kirkpatrick, L.A.1    Epstein, S.2
  • 68
    • 34548780681 scopus 로고    scopus 로고
    • Further reflections on prospect theory
    • Cox, J.C. and Harrison. G. (eds.) JAI Press, Greenwich, CT, forthcoming
    • Laury, S.K. and Holt, C.A. (2007), Further reflections on prospect theory. In Cox, J.C. and Harrison. G. (eds.), Risk Aversion in Experiments (Experimental Economics, Volume 12), JAI Press, Greenwich, CT, forthcoming.
    • (2007) Risk Aversion in Experiments (Experimental Economics) , vol.12
    • Laury, S.K.1    Holt, C.A.2
  • 70
    • 0346271616 scopus 로고    scopus 로고
    • Risk preferences in young children: Early evidence of individual differences in reaction to potential gains and losses
    • Levin I.P. and Hart S.S. (2003), Risk preferences in young children: Early evidence of individual differences in reaction to potential gains and losses. Journal of Behavioral Decision Making 16: 397-413
    • (2003) Journal of Behavioral Decision Making , vol.16 , pp. 397-413
    • Levin, I.P.1    Hart, S.S.2
  • 71
    • 33646388708 scopus 로고    scopus 로고
    • Using Hicksian surplus measures to examine consistency of individual preferences: Evidence from a field experiment
    • List J.A. (2006), Using Hicksian surplus measures to examine consistency of individual preferences: Evidence from a field experiment. The Scandinavian Journal of Economics 108: 115-134
    • (2006) The Scandinavian Journal of Economics , vol.108 , pp. 115-134
    • List, J.A.1
  • 72
    • 0031617130 scopus 로고    scopus 로고
    • Testing risk aversion and nonexpected utility theories
    • Loehman E. (1998), Testing risk aversion and nonexpected utility theories. Journal of Economic Behavior and Organization 33: 285-302
    • (1998) Journal of Economic Behavior and Organization , vol.33 , pp. 285-302
    • Loehman, E.1
  • 73
    • 84960566726 scopus 로고
    • Anomalies in intertemporal choice: Evidence and an interpretation
    • Loewenstein G.F. and Prelec D. (1992), Anomalies in intertemporal choice: Evidence and an interpretation. Quarterly Journal of Economics 107: 573-597
    • (1992) Quarterly Journal of Economics , vol.107 , pp. 573-597
    • Loewenstein, G.F.1    Prelec, D.2
  • 74
    • 0000933037 scopus 로고    scopus 로고
    • Probabilities vs money: A test of some fundamental assumptions about rational decision making.
    • Loomes G. (1998), Probabilities vs money: A test of some fundamental assumptions about rational decision making. Economic Journal 108: 477-489
    • (1998) Economic Journal , vol.108 , pp. 477-489
    • Loomes, G.1
  • 75
    • 0000349207 scopus 로고    scopus 로고
    • The role of aspiration level in risky choice: A comparison of cumulative prospect theory and SP/A theory
    • Lopes L.L. and Oden G.C. (1999), The role of aspiration level in risky choice: A comparison of cumulative prospect theory and SP/A theory. Journal of Mathematical Psychology 43: 286-313
    • (1999) Journal of Mathematical Psychology , vol.43 , pp. 286-313
    • Lopes, L.L.1    Oden, G.C.2
  • 76
    • 0039875216 scopus 로고    scopus 로고
    • Changing 'Europe'-the euro as a new subject for psychological research in numerical cognition.
    • Marques J.F. (1999) Changing 'Europe'-the euro as a new subject for psychological research in numerical cognition. European Psychologist 4: 152-156
    • (1999) European Psychologist , vol.4 , pp. 152-156
    • Marques, J.F.1
  • 77
    • 0038405223 scopus 로고    scopus 로고
    • Attitudes towards the euro by national identity and relative national status
    • Meier-Pesti K. and Kirchler E. (2003), Attitudes towards the euro by national identity and relative national status. Journal of Economic Psychology 24: 293-299
    • (2003) Journal of Economic Psychology , vol.24 , pp. 293-299
    • Meier-Pesti, K.1    Kirchler, E.2
  • 78
    • 0000804488 scopus 로고    scopus 로고
    • The significance of national pride and national identity to the attitude toward the single European currency: A Europe-wide comparison
    • Müller-Peters A. (1998), The significance of national pride and national identity to the attitude toward the single European currency: A Europe-wide comparison. Journal of Economic Psychology 19: 701-719
    • (1998) Journal of Economic Psychology , vol.19 , pp. 701-719
    • Müller-Peters, A.1
  • 79
    • 0038405228 scopus 로고    scopus 로고
    • Adapting to the euro: Evidence from bias reduction
    • Mussweiler T. and Englich B. (2003), Adapting to the euro: Evidence from bias reduction. Journal of Economic Psychology 24: 285-292
    • (2003) Journal of Economic Psychology , vol.24 , pp. 285-292
    • Mussweiler, T.1    Englich, B.2
  • 80
    • 0000082222 scopus 로고    scopus 로고
    • Exchange economies and loss exposure: Experiments exploring prospect theory and competitive equilibria in market environments
    • Myagkov M.G. and Plott C.R. (1997), Exchange economies and loss exposure: Experiments exploring prospect theory and competitive equilibria in market environments. American Economic Review 87: 801-828
    • (1997) American Economic Review , vol.87 , pp. 801-828
    • Myagkov, M.G.1    Plott, C.R.2
  • 81
    • 0037068491 scopus 로고    scopus 로고
    • High nickel release from 1- and 2-euro coins
    • Nestle F.O., Speidel H. and Speidel M.O. (2002), High nickel release from 1- and 2-euro coins. Nature 419: 132
    • (2002) Nature , vol.419 , pp. 132
    • Nestle, F.O.1    Speidel, H.2    Speidel, M.O.3
  • 83
    • 0000530510 scopus 로고    scopus 로고
    • Decreasing relative risk aversion and tests of risk sharing
    • Ogaki M. and Zhang Q. (2001), Decreasing relative risk aversion and tests of risk sharing. Econometrica 69: 515-526
    • (2001) Econometrica , vol.69 , pp. 515-526
    • Ogaki, M.1    Zhang, Q.2
  • 84
    • 38149148531 scopus 로고
    • The easy path from many to much: The numerosity heuristic
    • Pelham B.W., Sumarta T.T, and Myaskovsky L. (1994), The easy path from many to much: The numerosity heuristic. Cognitive Psychology 26: 103-133
    • (1994) Cognitive Psychology , vol.26 , pp. 103-133
    • Pelham, B.W.1    Sumarta, T.T.2    Myaskovsky, L.3
  • 85
    • 0142063499 scopus 로고    scopus 로고
    • The shape of utility functions and organizational behavior
    • Pennings J.M.E. and Smidts A. (2003), The shape of utility functions and organizational behavior. Management Science 49: 1251-1263
    • (2003) Management Science , vol.49 , pp. 1251-1263
    • Pennings, J.M.E.1    Smidts, A.2
  • 88
    • 0010848232 scopus 로고
    • Rational choice in experimental markets
    • Plott C.R. (1986), Rational choice in experimental markets. Journal of Business 59: S301-S327
    • (1986) Journal of Business , vol.59
    • Plott, C.R.1
  • 89
    • 0000732774 scopus 로고
    • Efficiency of experimental security markets with insider information: An application of rational-expectations models
    • Plott C.R. and Sunder S. (1982), Efficiency of experimental security markets with insider information: An application of rational-expectations models. Journal of Political Economy 90: 663-698
    • (1982) Journal of Political Economy , vol.90 , pp. 663-698
    • Plott, C.R.1    Sunder, S.2
  • 90
    • 84935493654 scopus 로고
    • Decision making over time and under uncertainty: A common approach
    • Prelec D. and Loewenstein G.F. (1991), Decision making over time and under uncertainty: A common approach. Management Science 37: 770-786
    • (1991) Management Science , vol.37 , pp. 770-786
    • Prelec, D.1    Loewenstein, G.F.2
  • 91
    • 84971721852 scopus 로고
    • Contrasting rational and psychological analyses of political choice
    • Quattrone G.A. and Tversky A. (1988), Contrasting rational and psychological analyses of political choice. American Political Science Review 82: 719-736
    • (1988) American Political Science Review , vol.82 , pp. 719-736
    • Quattrone, G.A.1    Tversky, A.2
  • 92
    • 33751525320 scopus 로고    scopus 로고
    • Risk aversion and expected-utility theory: A calibration theorem
    • Rabin M. (2000), Risk aversion and expected-utility theory: A calibration theorem. Econometrica 68: 1281-1292
    • (2000) Econometrica , vol.68 , pp. 1281-1292
    • Rabin, M.1
  • 93
    • 0036931316 scopus 로고    scopus 로고
    • Effect of face value on product valuation in foreign currencies
    • Raghubir P. and Srivastava J. (2002), Effect of face value on product valuation in foreign currencies. Journal of Consumer Research 29: 335-347
    • (2002) Journal of Consumer Research , vol.29 , pp. 335-347
    • Raghubir, P.1    Srivastava, J.2
  • 94
    • 34548794667 scopus 로고
    • Effects of wealth on portfolios under various investment conditions
    • Rapoport A. (1984), Effects of wealth on portfolios under various investment conditions. Acta Psychologica 55: 31-51
    • (1984) Acta Psychologica , vol.55 , pp. 31-51
    • Rapoport, A.1
  • 95
    • 1542681040 scopus 로고
    • Game-theoretic models and the role of information in bargaining
    • Roth A.E. and Malouf M.W. (1979), Game-theoretic models and the role of information in bargaining. Psychological Review 86: 574-594
    • (1979) Psychological Review , vol.86 , pp. 574-594
    • Roth, A.E.1    Malouf, M.W.2
  • 97
    • 33646503223 scopus 로고    scopus 로고
    • Explaining heterogeneity in utility functions by individual differences in decision modes.
    • Schunk D. and Betsch C. (2006), Explaining heterogeneity in utility functions by individual differences in decision modes. Journal of Economic Psychology 27: 386-401
    • (2006) Journal of Economic Psychology , vol.27 , pp. 386-401
    • Schunk, D.1    Betsch, C.2
  • 98
    • 0001518429 scopus 로고    scopus 로고
    • Money does not induce risk neutral behavior, but binary lotteries do even worse
    • Selten R., Sadrieh A. and Abbink K. (1999), Money does not induce risk neutral behavior, but binary lotteries do even worse. Theory and Decision 46: 211-249
    • (1999) Theory and Decision , vol.46 , pp. 211-249
    • Selten, R.1    Sadrieh, A.2    Abbink, K.3
  • 100
    • 0036602466 scopus 로고    scopus 로고
    • Neuronal substrates for choice under ambiguity, risk certainty, gains and losses
    • Smith K., Dickhaut J.W., McCabe K. and Pardo J.V. (2002), Neuronal substrates for choice under ambiguity, risk certainty, gains and losses. Management Science 48: 711-718
    • (2002) Management Science , vol.48 , pp. 711-718
    • Smith, K.1    Dickhaut, J.W.2    McCabe, K.3    Pardo, J.V.4
  • 101
    • 0000553222 scopus 로고
    • Microeconomic systems as an experimental science
    • Smith V.L. (1982), Microeconomic systems as an experimental science. American Economic Review 72: 923-955
    • (1982) American Economic Review , vol.72 , pp. 923-955
    • Smith, V.L.1
  • 102
    • 33747035195 scopus 로고    scopus 로고
    • Currency numerosity effects on the perceived value of transactions
    • Fontainebleau, France
    • Soman, D., Wertenbroch, K., and Chattopadhyay, A. (2002), Currency numerosity effects on the perceived value of transactions, INSEAD, working paper 124/MKT, Fontainebleau, France.
    • (2002) INSEAD, Working Paper 124/MKT
    • Soman, D.1    Wertenbroch, K.2    Chattopadhyay, A.3
  • 103
    • 33749442895 scopus 로고    scopus 로고
    • Price clustering and natural resistance points in the Dutch stock market: A natural experiment
    • Sonnemans J. (2006), Price clustering and natural resistance points in the Dutch stock market: A natural experiment. European Economic Review 50: 1937-1950
    • (2006) European Economic Review , vol.50 , pp. 1937-1950
    • Sonnemans, J.1
  • 104
    • 0000268935 scopus 로고    scopus 로고
    • Developments in non-expected utility theory: The hunt for a descriptive theory of choice under risk
    • Starmer C. (2000), Developments in non-expected utility theory: The hunt for a descriptive theory of choice under risk. Journal of Economic Literature 38: 332-382
    • (2000) Journal of Economic Literature , vol.38 , pp. 332-382
    • Starmer, C.1
  • 105
    • 0000805817 scopus 로고
    • Does the random-lottery incentive system elicit true preferences? An experimental investigation
    • Starmer C. and Sugden R. (1991), Does the random-lottery incentive system elicit true preferences? An experimental investigation. American Economic Review 81: 971-978
    • (1991) American Economic Review , vol.81 , pp. 971-978
    • Starmer, C.1    Sugden, R.2
  • 106
    • 2542501955 scopus 로고    scopus 로고
    • The euro cash changeover process
    • Stenkula M. (2004), The euro cash changeover process. Kyklos 57: 265-286
    • (2004) Kyklos , vol.57 , pp. 265-286
    • Stenkula, M.1
  • 108
    • 0000538440 scopus 로고
    • Mental accounting and consumer choice
    • Thaler R.H. (1985), Mental accounting and consumer choice. Marketing Science 4: 199-214
    • (1985) Marketing Science , vol.4 , pp. 199-214
    • Thaler, R.H.1
  • 109
    • 31744450082 scopus 로고
    • Advances in prospect theory: Cumulative representation of uncertainty
    • Tversky A. and Kahneman D. (1992), Advances in prospect theory: Cumulative representation of uncertainty. Journal of Risk and Uncertainty 5: 297-323
    • (1992) Journal of Risk and Uncertainty , vol.5 , pp. 297-323
    • Tversky, A.1    Kahneman, D.2
  • 110
    • 34548790544 scopus 로고    scopus 로고
    • The effects of information about probabilities on insurance decisions
    • forthcoming
    • Wakker, P.P., Timmermans, D.R.M., and Machielse, I.A. (2006), The effects of information about probabilities on insurance decisions, Management Science, (forthcoming).
    • (2006) Management Science
    • Wakker, P.P.1    Timmermans, D.R.M.2    Machielse, I.A.3
  • 111
    • 84980140469 scopus 로고
    • Axiomatic measures of perceived risk: Some tests and extensions
    • Weber E.U. and Bottom W.P. (1989), Axiomatic measures of perceived risk: Some tests and extensions. Journal of Behavioral Decision Making 2: 113-131
    • (1989) Journal of Behavioral Decision Making , vol.2 , pp. 113-131
    • Weber, E.U.1    Bottom, W.P.2
  • 112
    • 0037046551 scopus 로고    scopus 로고
    • Neglect disrupts the mental number line
    • May
    • Zorzi, M., Priftis, K. and Umiltà, C. (2002), Neglect disrupts the mental number line, Nature, May, 417, 138-139.
    • (2002) Nature , vol.417 , pp. 138-139
    • Zorzi, M.1    Priftis, K.2    Umiltà, C.3


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.