메뉴 건너뛰기
Journal of Teaching in International Business
Volumn 12, Issue 4, 2001, Pages 63-81
Impact of international business education on ethnocentricity
Author keywords

Education; Ethnocentrism; International business
Indexed keywords

EID: 34548315439     PISSN: 08975930     EISSN: 15286991     Source Type: Journal    
DOI: 10.1300/J066v12n04_05     Document Type: Article
Times cited : (18)
References (10)
  • 1
    • 0026917074 scopus 로고
    • What is a Global Manager?
    • September-October
    • Bartlett, C. and S. Ghoshal (1992). ''What is a Global Manager? '' Harvard Business Review (September-October), 124-132.
    • (1992) Harvard Business Review , pp. 124-132
    • Bartlett, C.1    Ghoshal, S.2
  • 3
    • 0007305563 scopus 로고
    • Local Memories of a Global Manager
    • March-April
    • Das, G. (1993), ''Local Memories of a Global Manager,'' Harvard Business Review (March-April), 38-47.
    • (1993) Harvard Business Review , pp. 38-47
    • Das, G.1
  • 4
    • 0039586474 scopus 로고
    • Participation in the International Marketplace by US Manufacturing Firms
    • Fraser, C. and R. E. Hite (1990). ''Participation in the International Marketplace by US Manufacturing Firms,'' IMR, 7(5), 63-71.
    • (1990) IMR , vol.7 , Issue.5 , pp. 63-71
    • Fraser, C.1    Hite, R.E.2
  • 5
    • 85011514680 scopus 로고
    • Assessing the Shift in Global Market Share of US Multinationals
    • Kotabe, M. (1989). ''Assessing the Shift in Global Market Share of US Multinationals,'' International Marketing Review 6(5), 20-35.
    • (1989) International Marketing Review , vol.6 , Issue.5 , pp. 20-35
    • Kotabe, M.1
  • 6
    • 8744258368 scopus 로고
    • Made In USA.: A Renaissance in Quality
    • July-August
    • Juran, J. (1993). ''Made In USA.: A Renaissance in Quality,'' Harvard Business Review (July-August), 42-50.
    • (1993) Harvard Business Review , pp. 42-50
    • Juran, J.1
  • 7
    • 85011472487 scopus 로고
    • How Real is America's Decline?
    • September-October
    • Lodge, G. C. (1992). ''How Real is America's Decline?'' Harvard Business Review (September-October), 162-174.
    • (1992) Harvard Business Review , pp. 162-174
    • Lodge, G.C.1
  • 8
    • 0002221640 scopus 로고
    • Inside Unilever: The Evolving Transnational Company
    • September-October
    • Maljers, F. (1992), ''Inside Unilever: the Evolving Transnational Company,'' Harvard Business Review (September-October), 46-52.
    • (1992) Harvard Business Review , pp. 46-52
    • Maljers, F.1
  • 9
    • 0003025383 scopus 로고
    • Who Is Us?
    • January-February
    • Reich, R. (1990), ''Who Is Us?'' Harvard Business Review (January-February), 53-64.
    • (1990) Harvard Business Review , pp. 53-64
    • Reich, R.1
  • 10
    • 0001436649 scopus 로고
    • Consumer Ethnocentrism: Construction and Validation of CETSCALE
    • August
    • Shimp and Sharma (1987) ''Consumer Ethnocentrism: Construction and Validation of CETSCALE,'' Journal of Marketing Research (August), 280-289.
    • (1987) Journal of Marketing Research , pp. 280-289
    • Shimp1    Sharma2

* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.