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Volumn 27, Issue 7, 2007, Pages 144-148

Key factor to drive success of new product with network effects: Product quality or installed base

Author keywords

Complex networks; Installed base; New products with network effects; Product quality

Indexed keywords


EID: 34548180869     PISSN: 10006788     EISSN: None     Source Type: Journal    
DOI: 10.1016/s1874-8651(08)60043-5     Document Type: Article
Times cited : (8)

References (13)
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    • E Lee J Lee J Lee Reconsideration of the winner-take-all hypothesis: complex networks and local bias Management Science 52 12 2006 1838 1848
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    • Lee, E1    Lee, J2    Lee, J3
  • 4
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    • New product launch strategy for network effects products
    • Y Lee CG Connor New product launch strategy for network effects products Academy of Marketing Science 31 3 2003 241 255
    • (2003) Academy of Marketing Science , vol.31 , Issue.3 , pp. 241-255
    • Lee, Y1    Connor, CG2
  • 5
    • 0036736139 scopus 로고    scopus 로고
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    • Swann, GMP1
  • 6
    • 85120203362 scopus 로고    scopus 로고
    • E Yin Network effects or quality: what drives the success of new high-tech products? 2001 University of Southern California
    • (2001)
    • Yin, E1
  • 7
    • 1642618612 scopus 로고    scopus 로고
    • First in, first out? The effects of network externalities on pioneer survival
    • R Srinivasan AL Lilien A Rangaswamy First in, first out? The effects of network externalities on pioneer survival Journal of Marketing 68 1 2004 41 58
    • (2004) Journal of Marketing , vol.68 , Issue.1 , pp. 41-58
    • Srinivasan, R1    Lilien, AL2    Rangaswamy, A3
  • 8
    • 85120211708 scopus 로고    scopus 로고
    • Balakrishnan A, Shaikh I, Rangaswami A. Small-world markets and their implications for the diffusion of innovations. Marketing Science Conference, University of Alberta, Edmonton, Alberta, Canada, 2002: 141–146.
  • 9
    • 0036242969 scopus 로고    scopus 로고
    • Compatibility, standardization, and network effects: some policy implications
    • N Gandal Compatibility, standardization, and network effects: some policy implications Oxford Review of Economic Policy 18 1 2002 80 91
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  • 10
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    • Value pricing in presence of network effects
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  • 11
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    • The evolution of dominant market shares: the role of network effects
    • BH Clark The evolution of dominant market shares: the role of network effects Journal of Marketing Theory and Practice 7 2 1999 83 96
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    • Clark, BH1
  • 12
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    • T Zhu Economy theory of network effect: market structure, enterprise behaivor and public policy for ICT industry 2004 China Renmin University Press Beijing
    • (2004)
    • Zhu, T1
  • 13
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    • The late take-off phenomenon in the diffusion of telecommunication services: network effect and the critical mass
    • B Lim M Choi M Park The late take-off phenomenon in the diffusion of telecommunication services: network effect and the critical mass Information Economics and Policy 15 3 2003 537 557
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    • Lim, B1    Choi, M2    Park, M3


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.