The effects of optimal time of day on persuasion processes in older adults

Psychology and Marketing

Volumn 24, Issue 5, 2007, Pages 475-495

  Yoon, Carolyn ^a   Lee, Michelle P ^b   Danziger, Shai ^c  

^a UNIVERSITY OF MICHIGAN   (United States)

^b SINGAPORE MANAGEMENT UNIVERSITY   (Singapore)

^c BEN GURION UNIVERSITY OF THE NEGEV   (Israel)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 34248343876     PISSN: 07426046     EISSN: 15206793     Source Type: Journal    
DOI: 10.1002/mar.20169     Document Type: Article

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