Learning from the Euro Disney experience: A Case Study in International/Intercultural Communication

Gazette

Volumn 61, Issue 6, 1999, Pages 473-489

  Packman, Hollie Muir ^a   Casmir, Fred L ^b  

^a Communication Development Associates Inc ^*  (United States)

^b Department of Communication   (United States)

Author keywords

Euro Disney; intercultural communication; international communication; organizational communication; third culture building

Indexed keywords

EID: 34247286668     PISSN: 00165492     EISSN: None     Source Type: Journal    
DOI: 10.1177/0016549299061006002     Document Type: Article

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