Staying in the spa marketing game: Trends, challenges, strategies and techniques

Journal of Vacation Marketing

Volumn 11, Issue 1, 2005, Pages 31-39

  McNeil, Kimberly R ^a   Ragins, Edna J ^a  

^a NORTH CAROLINA A AND T STATE UNIVERSITY   (United States)

Author keywords

opportunities; spa industry statistics; spa marketers; spa users; trends

Indexed keywords

EID: 33947280391     PISSN: 13567667     EISSN: 14791870     Source Type: Journal    
DOI: 10.1177/1356766705050841     Document Type: Article

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