메뉴 건너뛰기




Volumn 33, Issue 4, 2007, Pages 470-478

Retrieval disruption in collaborative groups due to brand cues

Author keywords

[No Author keywords available]

Indexed keywords


EID: 33947245094     PISSN: 00935301     EISSN: None     Source Type: Journal    
DOI: 10.1086/510220     Document Type: Article
Times cited : (8)

References (23)
  • 1
    • 0000768801 scopus 로고
    • Effects of Context and Part-Category Cues on Recall of Competing Brands
    • Alba, Joseph W. and Amitava Chattopadhyay (1985), "Effects of Context and Part-Category Cues on Recall of Competing Brands," Journal of Marketing Research, 22 (3), 340-49.
    • (1985) Journal of Marketing Research , vol.22 , Issue.3 , pp. 340-349
    • Alba, J.W.1    Chattopadhyay, A.2
  • 6
    • 85055311625 scopus 로고
    • Effect of Cueing with List Members in Free Recall as a Function of Number of Categories, Taxonomic Frequency, and Presentation Order
    • Basden, David R. and James S. Draper (1973), "Effect of Cueing with List Members in Free Recall as a Function of Number of Categories, Taxonomic Frequency, and Presentation Order," Canadian Journal of Psychology, 27 (3), 327-33.
    • (1973) Canadian Journal of Psychology , vol.27 , Issue.3 , pp. 327-333
    • Basden, D.R.1    Draper, J.S.2
  • 7
    • 0008263282 scopus 로고
    • Part-List Cuing Inhibition in Semantic Memory Structures
    • Brown, Alan S. and Lesli A. Hall (1979), "Part-List Cuing Inhibition in Semantic Memory Structures," American Journal of Psychology, 92 (2), 351-62.
    • (1979) American Journal of Psychology , vol.92 , Issue.2 , pp. 351-362
    • Brown, A.S.1    Hall, L.A.2
  • 8
    • 0002432270 scopus 로고
    • Competitive Interference and Consumer Memory for Advertising
    • Burke, Raymond R. and Thomas K. Srull (1988), "Competitive Interference and Consumer Memory for Advertising," Journal of Consumer Research, 15 (1), 55-68.
    • (1988) Journal of Consumer Research , vol.15 , Issue.1 , pp. 55-68
    • Burke, R.R.1    Srull, T.K.2
  • 9
    • 84942616669 scopus 로고
    • Group Remembering
    • ed. Paul B. Paulus, Hillsdale, NJ: Erlbaum
    • Clark, Noel K. and Geoffrey M. Stephenson (1989), "Group Remembering," in Psychology of Group Influence, Vol. 12, ed. Paul B. Paulus, Hillsdale, NJ: Erlbaum, 357-91.
    • (1989) Psychology of Group Influence , vol.12 , pp. 357-391
    • Clark, N.K.1    Stephenson, G.M.2
  • 10
    • 0001077628 scopus 로고
    • Production Loss in Idea Generating Groups: Tracking Down the Blocking Effect
    • Diehl, Michael and Wolfgang Stroebe (1991), "Production Loss in Idea Generating Groups: Tracking Down the Blocking Effect," Journal of Personality and Social Psychology, 61 (3), 392-403.
    • (1991) Journal of Personality and Social Psychology , vol.61 , Issue.3 , pp. 392-403
    • Diehl, M.1    Stroebe, W.2
  • 11
    • 3042962372 scopus 로고
    • Product Familiarity and the Strength of Brand Attribute Associations: A Signal Detection Theory Approach
    • ed. Richard J. Lutz, Ann Arbor, MI: Association for Consumer Research
    • Hutchinson, Wesley and Mike Zenor (1986), "Product Familiarity and the Strength of Brand Attribute Associations: A Signal Detection Theory Approach," Advances in Consumer Research, Vol. 13, ed. Richard J. Lutz, Ann Arbor, MI: Association for Consumer Research, 450-53.
    • (1986) Advances in Consumer Research , vol.13 , pp. 450-453
    • Hutchinson, W.1    Zenor, M.2
  • 12
    • 0001256376 scopus 로고
    • Effects of Studying a Subset of Familiar Items on Recall of the Remaining Items: The John Brown Effect
    • November
    • Karchmer, Michaal A. and Eugene Winograd (1971), "Effects of Studying a Subset of Familiar Items on Recall of the Remaining Items: The John Brown Effect," Psychonomic Science, 25 (November), 224-25.
    • (1971) Psychonomic Science , vol.25 , pp. 224-225
    • Karchmer, M.A.1    Winograd, E.2
  • 13
    • 0001712040 scopus 로고
    • Does Competitive Clutter in Television Advertising 'Interfere' with the Recall and Recognition of Brand Names and Ad Claims
    • Kent, Robert J. and Chris T. Allen (1993), "Does Competitive Clutter in Television Advertising 'Interfere' with the Recall and Recognition of Brand Names and Ad Claims," Marketing Letters, 4 (2), 175-84.
    • (1993) Marketing Letters , vol.4 , Issue.2 , pp. 175-184
    • Kent, R.J.1    Allen, C.T.2
  • 14
    • 21344492713 scopus 로고
    • Competitive Interference Effects in Consumer Memory for Advertising: The Role of Brand Familiarity
    • _ (1994), "Competitive Interference Effects in Consumer Memory for Advertising: The Role of Brand Familiarity," Journal of Marketing, 58 (3), 97-105.
    • (1994) Journal of Marketing , vol.58 , Issue.3 , pp. 97-105
    • Kent, R.J.1    Allen, C.T.2
  • 15
    • 2142657426 scopus 로고    scopus 로고
    • Memory Interference in Advertising: A Replication and Extension
    • Kumar, Anand and H. Shanker Krishnan (2004), "Memory Interference in Advertising: A Replication and Extension," Journal of Consumer Research, 30 (4), 602-11.
    • (2004) Journal of Consumer Research , vol.30 , Issue.4 , pp. 602-611
    • Kumar, A.1    Shanker Krishnan, H.2
  • 16
    • 0012694131 scopus 로고
    • A Test of the Salience Hypothesis
    • ed. Thomas K. Srull, Provo, UT: Association of Consumer Research
    • Miniard, Paul W., Rao H. Unnava, and Sunil Bhatla (1989), "A Test of the Salience Hypothesis," Advances in Consumer Research, Vol. 16, ed. Thomas K. Srull, Provo, UT: Association of Consumer Research, 515-21.
    • (1989) Advances in Consumer Research , vol.16 , pp. 515-521
    • Miniard, P.W.1    Unnava, R.H.2    Bhatla, S.3
  • 17
    • 0002596071 scopus 로고
    • Investigating the Recall Inhibition Effect: A Test of Practical Considerations
    • January
    • _ (1991), "Investigating the Recall Inhibition Effect: A Test of Practical Considerations," Marketing Letters, 2 (January), 27-34.
    • (1991) Marketing Letters , vol.2 , pp. 27-34
    • Miniard, P.W.1    Unnava, R.H.2    Bhatla, S.3
  • 18
    • 0001464753 scopus 로고
    • Recall and Consumer Consideration Sets: Influencing Choice without Altering Brand Evaluations
    • Nedungadi, Prakash (1990), "Recall and Consumer Consideration Sets: Influencing Choice without Altering Brand Evaluations," Journal of Consumer Research, 17 (3), 263-76.
    • (1990) Journal of Consumer Research , vol.17 , Issue.3 , pp. 263-276
    • Nedungadi, P.1
  • 19
    • 0002778078 scopus 로고
    • Comparison of Measures for the Estimation of Clustering in Free Recall
    • Roenker, Daniel L., Charles P. Thompson, and Sam C. Brown (1971), "Comparison of Measures for the Estimation of Clustering in Free Recall," Psychological Bulletin, 16(1), 45-48.
    • (1971) Psychological Bulletin , vol.16 , Issue.1 , pp. 45-48
    • Roenker, D.L.1    Thompson, C.P.2    Brown, S.C.3
  • 20
    • 0001833915 scopus 로고
    • Negative Effects of Using List Items as Recall Cues
    • February
    • Rundus, Dewey (1973), "Negative Effects of Using List Items as Recall Cues," Journal of Verbal Learning and Verbal Behavior, 12 (February), 43-50.
    • (1973) Journal of Verbal Learning and Verbal Behavior , vol.12 , pp. 43-50
    • Rundus, D.1
  • 21
    • 0013932691 scopus 로고
    • Models for Inferring Relationships between Group Size and Potential Group Productivity
    • Steiner, Ivan D. (1966), "Models for Inferring Relationships between Group Size and Potential Group Productivity," Journal of Behavioral Science, 11 (4), 273-83.
    • (1966) Journal of Behavioral Science , vol.11 , Issue.4 , pp. 273-283
    • Steiner, I.D.1
  • 22


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.