Strategic IT investments: The impact of switching cost and declining IT cost

Management Science

Volumn 53, Issue 2, 2007, Pages 208-226

  Demirhan, Didem ^a   Jacob, Varghese S ^a   Raghunathan, Srinivasan ^a  

^a UNIVERSITY OF TEXAS AT DALLAS   (United States)

Author keywords

Declining IT cost; It investment; Late mover cost advantage; Switching cost

Indexed keywords

DECLINING IT COST; IT INVESTMENT; LATE-MOVER COST ADVANTAGE; SWITCHING COST;

COSTS; INVESTMENTS; MARKETING; STRATEGIC PLANNING;

INFORMATION TECHNOLOGY;

EID: 33847305468     PISSN: 00251909     EISSN: 15265501     Source Type: Journal    
DOI: 10.1287/mnsc.1060.0629     Document Type: Article

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