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Volumn 25, Issue 2, 2007, Pages 275-290

Minimum quality standards and market dominance in vertically differentiated duopoly

Author keywords

Business strategies; Low quality dominance; Minimum quality standard; Vertical product differentiation

Indexed keywords

COST BENEFIT ANALYSIS; MARKETING; PUBLIC POLICY; QUALITY ASSURANCE; STANDARDS; STRATEGIC PLANNING;

EID: 33847287302     PISSN: 01677187     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ijindorg.2006.04.014     Document Type: Article
Times cited : (23)

References (15)
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    • Minimum Quality Standards as Facilitating Devices: an Example with Leapfrogging and Exit
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  • 8
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    • Strategic choice of quality when quality is costly: the persistence of the high-quality advantage
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  • 15
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    • Quality choice in models of vertical differentiation
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* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.