Evaluation of a social marketing campaign targeting preschool children

American Journal of Health Behavior

Volumn 31, Issue 1, 2007, Pages 44-55

  Johnson, Susan L ^a   Bellows, Laura ^b   Beckstrom, Leslie ^b   Anderson, Jennifer ^c  

^a UNIVERSITY OF COLORADO   (United States)

^b Department of Food Science and Human Nutrition ^*

^c Department of Environmental and Radiological Health Sciences   (United States)

Author keywords

Food preference; Head start; Neophobia; Preschooler; Social marketing

Indexed keywords

EID: 33846829390     PISSN: 10873244     EISSN: None     Source Type: Journal    
DOI: 10.5993/AJHB.31.1.5     Document Type: Article

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