The Link Between Organizational Elements, Perceived External Prestige and Performance

Corporate Reputation Review

Volumn 6, Issue 4, 2004, Pages 314-331

  Carmeli, Abraham ^a  

^a BAR ILAN UNIVERSITY   (Israel)

Author keywords

advertising; brand; communications; corporate branding; e communication; identity; image; intangibles; philanthropy; positioning; reputation; stakeholder

Indexed keywords

EID: 33846439707     PISSN: 13633589     EISSN: 14791889     Source Type: Journal    
DOI: 10.1057/palgrave.crr.1540002     Document Type: Article

References (0)