Social marketing: Should it be used to promote evidence-based health information?

Social Science and Medicine

Volumn 64, Issue 4, 2007, Pages 949-953

  Formoso, Giulio ^a   Marata, Anna Maria ^a   Magrini, Nicola ^a  

^a UNIVERSITY OF MODENA AND REGGIO EMILIA   (Italy)

Author keywords

Critical appraisal; Evidence based medicine; Independent drug information; Knowledge translation; Social marketing

Indexed keywords

CRITICAL ANALYSIS; HEALTH EDUCATION; HEALTH WORKER; INFORMATION; MARKETING; MEDICINE; PUBLIC HEALTH; SOCIAL NETWORK;

ARTICLE; CONTENT VALIDITY; EVIDENCE BASED MEDICINE; HEALTH PROMOTION; MEDICAL INFORMATION; MEDICAL RESEARCH; PUBLIC HEALTH; SOCIAL MARKETING;

EVIDENCE-BASED MEDICINE; HUMANS; ITALY; MEDICAL INFORMATICS; SOCIAL MARKETING;

EID: 33846150728     PISSN: 02779536     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.socscimed.2006.09.022     Document Type: Article

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