Ethnographic methods for new product development

Designing Usability into Medical Products

Volumn , Issue , 2005, Pages 61-72

  Wilcox, Stephen B ^a  

^a NONE

Author keywords

[No Author keywords available]

Indexed keywords

EID: 33751367795     PISSN: None     EISSN: None     Source Type: Book    
DOI: None     Document Type: Chapter

References (2)

1. Cooper, R.G., New Products: The Key Factors in Success, American Marketing Association, Chicago, 1990.
2. Blomberg, J., Social interaction and office communication: Effects on user evaluation of new technologies, in Technology and the Transformation of White Collar Work, Kraut, R., Ed., Lawrence Erlbaum Associates, Hillsdale, NJ, 1987, 195-210.