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Volumn 37, Issue 1, 2006, Pages 59-76

Towards a Process Model of Information Systems Implementation: The Case of Customer Relationship Management (CRM)

Author keywords

Customer Relationship Management; IS implementation; Process Model; Process Theory

Indexed keywords


EID: 33751173176     PISSN: 00950033     EISSN: None     Source Type: Journal    
DOI: 10.1145/1120501.1120506     Document Type: Article
Times cited : (65)

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