Making the brand: Using brand management to encourage market acceptance of forestry certification

New York University Law Review

Volumn 81, Issue 4, 2006, Pages 1400-1432

  Archambault, Misty L ^a  

^a NEW YORK UNIVERSITY   (United States)

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EID: 33750520106     PISSN: 00287881     EISSN: None     Source Type: Journal    
DOI: None     Document Type: Review

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