Customer-oriented catalog segmentation: Effective solution approaches

Decision Support Systems

Volumn 42, Issue 3, 2006, Pages 1860-1871

  Amiri, Ali ^a  

^a OKLAHOMA STATE UNIVERSITY   (United States)

Author keywords

Catalog design; Customer clustering; Decision support system

Indexed keywords

ALGORITHMS; DECISION SUPPORT SYSTEMS; DECISION THEORY; PROBLEM SOLVING; PRODUCT DEVELOPMENT;

CATALOG DESIGN; CATALOG SEGMENTATION PROBLEM; CUSTOMER CLUSTERING;

INDUSTRIAL MANAGEMENT;

EID: 33750476675     PISSN: 01679236     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.dss.2006.04.010     Document Type: Article

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