Should New Zealand's Commerce Commission act on cigarette brand name deception? [2]

New Zealand Medical Journal

Volumn 119, Issue 1244, 2006, Pages

  Wilson, Nick ^a   Thomson, George ^a   Edwards, Richard ^a  

^a UNIVERSITY OF OTAGO   (New Zealand)

Author keywords

[No Author keywords available]

Indexed keywords

ADVERTIZING; BEHAVIOR; CIGARETTE SMOKING; COMMERCIAL PHENOMENA; EVIDENCE BASED MEDICINE; GOVERNMENT; HEALTH BELIEF; HEALTH HAZARD; LETTER; MARKETING; NEW ZEALAND; PACKAGING;

EID: 33750450511     PISSN: 11758716     EISSN: 11758716     Source Type: Journal    
DOI: None     Document Type: Letter

References (8)

1. Beston A, NZPA. Investigation into marketing of 'light' and mild' cigarettes. New Zealand Herald. 2006 (30 August). URL: http://www.nzherald.co.nz/search/ story.cfm?storyid=00099F00037-00032E00095-00014F00094- 851783027AF851781010E.
2. World Health Organization. Final text of WHO Framework Convention on Tobacco Control. Geneva: World Health Organization, 2003. URL: http://www.who.int/tobacco/en/
3. Fong GT, Hammond D, Laux FL, et al. The near-universal experience of regret among smokers in four countries: findings from the International Tobacco Control Policy Evaluation Survey. Nicotine Tob Res. 2004;6(Suppl 3):S341-51.
4. Chapman S. Rothmans' free fall into the abyss of bad taste. Tob Control. 1995;4:289-90.
5. McClure SM, Li J, Tomlin D, et al. Neural correlates of behavioral preference for culturally familiar drinks. Neuron. 2004;44:379-87.
6. Thomson G, Wilson N, Crane J. Rethinking the regulatory framework for tobacco control in New Zealand. N Z Med J. 2005;118(). URL: http://www.nzma.org.nz/journal/118-1213/1405
7. Callard C, Thompson D, Collishaw N. Transforming the tobacco market: why the supply of cigarettes should be transferred from for-profit corporations to non-profit enterprises with a public health mandate. Tob Control. 2005;14:278-83.
8. Borland R. A strategy for controlling the marketing of tobacco products: a regulated market model. Tob Control. 2003;12:374-82.