Modelling and estimation of social interaction effects in new product diffusion

European Journal of Operational Research

Volumn 177, Issue 2, 2006, Pages 1253-1274

  Emmanouilides, Christos J ^a   Davies, Richard B ^b  

^a ARISTOTLE UNIVERSITY OF THESSALONIKI   (Greece)

^b SWANSEA UNIVERSITY   (United Kingdom)

Author keywords

Choice models; Innovation diffusion; Marketing; Multi agent systems; Social interactions

Indexed keywords

COMPUTER SIMULATION; DATA ACQUISITION; MARKETING; MULTI AGENT SYSTEMS; PROBLEM SOLVING; VIDEOCASSETTE RECORDERS;

CHOICE MODELS; INNOVATION DIFFUSION; RANDOM GAUSSIAN LAWS; SOCIAL INTERACTIONS;

SOCIAL SCIENCES COMPUTING;

EID: 33750436893     PISSN: 03772217     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.ejor.2005.11.021     Document Type: Article

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