The impact of cognitive age on Internet use of the elderly: An introduction to the public policy implications

International Journal of Consumer Studies

Volumn 29, Issue 2, 2005, Pages 125-136

  Eastman, Jacqueline K ^a   Iyer, Rajesh ^a  

^a VALDOSTA STATE UNIVERSITY   (United States)

Author keywords

Cognitive age; Elderly; Internet; Public policy; Senior citizens

Indexed keywords

EID: 33749423738     PISSN: 14706423     EISSN: 14706431     Source Type: Journal    
DOI: 10.1111/j.1470-6431.2004.00424.x     Document Type: Article

References (56)

1. Jones, C. (2001) Designing for baby boomers and beyond. Appliance Manufacturer, 49, 52–56.
2. Polyak, I. (2000) The center of attention. American Demographics, 22, 30–32.
3. Bernays, E.L. (1984) Viewpoint: old people. Public Relations Quarterly, 29, 18.
4. Anonymous (2000) Looming Boom among Retirees will Hit Home – Local Governments Face Issues Regarding Funds Senior Services Require. 4 January, p. 1.
5. Age Wave LLC (2000) 50-Plus Facts. [WWW document]. URL http://www.agewave.com/agewave/50plusfacts.html (30 September).
6. Mathur, A., Sherman, E. & Schiffman, L.G. (1998) Opportunities for marketing travel services to new-age elderly. Journal of Services Marketing, 12, 265.
7. Trocchia, P.J. & Janda, S. (2000) A phenomenological investigation of Internet usage among older individuals. Journal of Consumer Marketing, 17, 605–616.
8. Alexander, K. (2000) Computers fill elderly's age-old needs; technology: seniors embrace new tools to keep in touch with family and maintain their way of life. Los Angeles Times, 3 August, 1.
9. Gardyn, R. (2000) Retirement redefined. American Demographics.[WWW document]. URL http://www.demographics.com/publications/ad/00_ad/0011_ad/ad001101.htm (November).
10. McMellon, C.A. & Schiffman, L.G. (2000) Cybersenior mobility: why some older consumers may be adopting the Internet. Advances in Consumer Research, 27, 139–144.
11. O'Leary, M. (2000) Web goes mainstream for everybody. Online, 24, 80–82.
12. Miller, N.J., Kim, S. & Schofield-Tomschin, S. (1998) The effects of activity and aging on rural community living and consuming. Journal of Consumer Affairs, 32, 343–368.
13. NUA Internet Surveys (2000) How many online. [WWW document]. URL http://www.nua.ie/surveys/ (retrieved 30 September).
14. Guynn, J. (2002) Internet connects seniors to rest of the world. Knight Ridder Tribune Business News, 19 May, 1.
15. Jupiter Communications (2000) Income and age remain gap for the digital divide. Agelight LLC. [WWW document]. URL http://www.agelight.org/news/6-15jupitor.htm (15 June).
16. Daulerio, A.J. (2001) Seeking the cyber senior. Bond Buyer, 336, A18.
17. Pastore, M. (2001) Internet use continues to pervade U.S. life. CyberAtlas. [WWW document]. URL http://cyberatlas.internet.com/big_picture/demographics/print/0,5901_775401,00.html (11 June).
18. DiMaggio, P.E., Hargittai, W.R. & Neuman, J.P. (2001) Robinson social implications of the Internet. Annual Review of Sociology, 27, 307–336.
19. Bucy, E.P. (2000) Social access to the Internet. Harvard International Journal of Press/Politics, 5, 50.
20. Russell, C. (1998) The haves and the want-nots. American Demographics, 20, 10–12.
21. Tongren, H.N. (1988) Determinant behavior characteristics of older consumers. Journal of Consumer Affairs, 22, 136–157.
22. Modahl, M. (2000) Now or Never: How Companies Must Change Today to Win the Battle for Internet Consumers. Harper Collins Books, New York, NY.
23. Lenhart, A. (2000) Who's not Online: 57% of those without Internet Access Say They do not Plan to Log on. [WWW document]. URL http://63.210.24.35/reports/pdfs/PewPewInternet & American Life Project, Washington, DC. Those Not Online Report.pdf (retrieved 4 October).
24. AARP (2000) AARP National Survey on Consumer Preparedness and E-Commerce. A survey of Computer Users Age 45 and Older. Conducted by Market Facts, Inc. for AARP. Prepared by Mildred DePallo, PhD, March.
25. Baig, E.C. (1998) Making life user-friendly again. Business Week, 3587, 96.
26. Hill, J. (2000) Family tech: some computer classes geared for senior adults but hurry: sessions fill quickly as members of the older generation rush to learn new skills. Atlanta Journal, March, 3.
27. Naylor, J. (1999) For elderly, world is just a click away: computer put in Rochester hills retirement complex via grant from uncle Sam is a hit. The Detroit News, 14 November, C4.
28. Davis, L. (1999) Seniors move closer to the Internet: Microsoft grant provides new computer room at Clinton township senior center. The Detroit News, 7 April, D5.
29. Barak, B. & Schiffman, L.G. (1981) Cognitive age: a nonchronological age variable. Advances in Consumer Research, 8, 602–606.
30. Sherman, E., Schiffman, L.G. & Mathur, A. (2001) The influence of gender on the new-age elderly's consumption orientation. Psychology and Marketing, 18, 1073–1089.
31. Schiffman, L.G. & Sherman, E. (1991) Value orientations of new-age elderly: the coming of an ageless market. Journal of Business Research, 22, 187–194.
32. Steins, C. (2002) E-government: the top 10 technologies. Planning, 68, 18.
33. Yigitcanlar, T., Baum, S. & Stimson, R. (2003) Analyzing the patterns of ICT utilization for online public participatory planning in queensland, Australia. Assessment Journal, 10, 5.
34. Shulman, S.W. (2003) An experience in digital government at the United States national organic program. Agriculture and Human Values, 20, 253.
35. Machlis, S. (1997) FCC improves access via the ‘Net.’ Computerworld, 31, 41.
36. Cassidy, G.S.J. (1999) Public policy and the Internet. PR News, 55, 1.
37. Zavestoski, S. & Shulman, S.W. (2002) The Internet and environmental decision making: an introduction. Organization and Environment, 15, 323.
38. Aronson, J. & Neysmith, S.M. (2001) Manufacturing social exclusion in the home care market. Canadian Public Policy, 27, 151.
39. Burton, J.R. & Hennon, C.B. (1980) Consumer concerns of senior citizen center participants. Journal of Consumer Affairs, 14, 366.
40. Chua, C., Cote, J.A. & Leong, S.M. (1990) The antecedents of cognitive age. Advances in Consumer Research, 17, 880–885.
41. Wilkes, R.E. (1992) A structural modeling approach to the measurement and meaning of cognitive age. Journal of Consumer Research, 19, 292–301.
42. Nunally, J.C. (1978) Psychometric Theory. McGraw-Hill, New York, NY.
43. Bagozzi, R.P. & Baumgartner, H. (1994) The evaluation of structural equation models and hypothesis testing. In Principles of Marketing Research (ed. by R.P. Bagozzi), pp. 386–422. Blackwell Publishers, Cambridge.
44. Bagozzi, R.P. & Yi, Y. (1991) Assessing construct validity in organizational research. Administrative Science Quarterly, 36, 459–489.
45. Szmigin, I. & Carrigan, M. (2001) Introduction to special issue on cognitive age and consumption. Psychology and Marketing, 18, 999–1002.
46. Catterall, M. & Maclaran, P. (2001) Body talk: questioning the assumptions in cognitive age. Psychology and Marketing, 18, 1117–1113.
47. Guiot, D. (2001) Subjective age tendency: a study of the predictive validity. Recherche et Applications En Marketing, 16, 141.
48. Gwinner, K.P. & Stephens, N. (2001) Testing the implied mediational role of cognitive age. Psychology and Marketing, 18, 1031–1048.
49. Stephens, N. (1991) Cognitive age: a useful concept for advertising? Journal of Advertising, 20, 37–48.
50. SeniorNet (2002) [WWW document]. URL http://www.seniornet.org (accessed 9 December).
51. SeniorNet (2000) Internet Survey. Spring, San Francisco, CA. [WWW document]. URL http://www.seniornet.org/research (accessed 12 November).
52. McCarthy, J.F. (1999) Milford elders respond to survey. Telegram and Gazette, 22 February, B3.
53. Brown, J. (2000) Direct action. Marketing Week, 23, 27–29.
54. Wayman, S. (1997) The buck stops here when it comes to dollar incentives. Marketing News, 31, 9.
55. Paxson, C.M. (1995) Increasing survey response rates: practical instructions from the total-design method. Cornell Hotel and Restaurant Administration Quarterly, 36, 66.
56. Long, N. (1998) Broken down by age and sex – exploring the ways we approach the elderly consumer. Journal of the Market Research Society, 40, 73–91.