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Volumn 4, Issue 3, 2006, Pages 18-45

Personas of e-commerce adoption in small businesses in New Zealand

Author keywords

Advanced e commerce; Focus group; Low e commerce; New Zealand; SMEs

Indexed keywords

ELECTRONIC MAIL; INDUSTRIAL RESEARCH; INTERACTIVE COMPUTER SYSTEMS; INVESTMENTS; RESOURCE ALLOCATION; WEBSITES;

EID: 33749420426     PISSN: 15392937     EISSN: 15392929     Source Type: Journal    
DOI: 10.4018/jeco.2006070102     Document Type: Article
Times cited : (43)

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