Evaluation of age-related labels by senior citizens

Psychology and Marketing

Volumn 23, Issue 9, 2006, Pages 783-798

  Weijters, Bert ^a   Geuens, Maggie ^a  

^a GHENT UNIVERSITY   (Belgium)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 33748862039     PISSN: 07426046     EISSN: 15206793     Source Type: Journal    
DOI: 10.1002/mar.20129     Document Type: Article

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