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McKinsey Quarterly
Volumn , Issue SPEC. ISS., 2005, Pages 42-51
Winnng the Indian consumer
(3)
Bharadwaj, V T
a
Swaroop, Gautam M
a
Vittal, Ireena
a
a
MCKINSEY AND COMPANY
(
United States
)
Author keywords
[No Author keywords available]
Indexed keywords
EID
:
33748714943
PISSN
:
00475394
EISSN
:
None
Source Type
:
Journal
DOI
:
None
Document Type
:
Article
Times cited : (
19
)
References (
0
)
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