Ethical customer value creation: Drivers and barriers

Journal of Business Ethics

Volumn 67, Issue 1, 2006, Pages 93-105

  Lin, Grace Tyng Ruu ^a   Lin, Jerry ^b  

^a NATIONAL CHIAO TUNG UNIVERSITY   (Taiwan)

^b NATIONAL CHUNG HSING UNIVERSITY   (Taiwan)

Author keywords

Barriers to customer value creation; Competitive advantage; Customer value creation; Drivers of customer value creation; Machinery measuring equipment industry; Value creation

Indexed keywords

EID: 33747875905     PISSN: 01674544     EISSN: 15730697     Source Type: Journal    
DOI: 10.1007/s10551-006-9009-5     Document Type: Article

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