Do innovative attitudes and behavior lead to adoption? Empirical evidence from wireless services in Finland, Germany, and Greece

Journal of Euromarketing

Volumn 15, Issue 3, 2006, Pages 11-21

  Lauri, Frank ^a   Sundqvist, Sanna ^b   Puumalsinen, Kaisu ^b   Sintonen, Sanna ^b  

^a UNIVERSITY OF JYVÄSKYLÄ   (Finland)

^b LAPPEENRANTA UNIVERSITY OF TECHNOLOGY   (Finland)

Author keywords

Innovation adoption; Innovativeness; Innovators

Indexed keywords

SERVICE SECTOR; TECHNOLOGICAL DEVELOPMENT; TECHNOLOGY ADOPTION; TELECOMMUNICATION;

CENTRAL EUROPE; EURASIA; EUROPE; FINLAND; GERMANY; GREECE; NORTHERN EUROPE; SCANDINAVIA; SOUTHERN EUROPE;

EID: 33747195808     PISSN: 10496483     EISSN: 15286967     Source Type: Journal    
DOI: 10.1300/J037v15n03_02     Document Type: Article

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