Using social cognitive theory to explain consumers' behavioral intentions in response to direct-to-consumer prescription drug advertising

Research in Social and Administrative Pharmacy

Volumn 1, Issue 2, 2005, Pages 270-288

  Young, Henry N ^a   Lipowski, Earlene E ^b   Cline, Rebecca J W ^c,d  

^a UNIVERSITY OF WISCONSIN MADISON   (United States)

^b UNIVERSITY OF FLORIDA HEALTH   (United States)

^c KARMANOS CANCER INSTITUTE   (United States)

^d WAYNE STATE UNIVERSITY   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

DRUG;

ADOLESCENT; ADULT; ADVERTIZING; ARTICLE; ATTITUDE TO HEALTH; DOCTOR PATIENT RELATION; FEMALE; HEALTH BEHAVIOR; HUMAN; INFORMATION PROCESSING; INTERPERSONAL COMMUNICATION; SELF CONCEPT;

ADOLESCENT; ADULT; ADVERTISING; ADVERTISING AS TOPIC; ATTITUDE TO HEALTH; COMMUNICATION; DATA COLLECTION; FEMALE; HEALTH BEHAVIOR; HUMANS; PHARMACEUTICAL PREPARATIONS; PHYSICIAN-PATIENT RELATIONS; SELF EFFICACY;

EID: 33745951977     PISSN: 15517411     EISSN: None     Source Type: Journal    
DOI: 10.1016/j.sapharm.2005.03.011     Document Type: Article

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