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Volumn 3962 LNCS, Issue , 2006, Pages 72-83

Our place or mine? Exploration into collectivism-focused persuasive technology design

Author keywords

[No Author keywords available]

Indexed keywords

BEHAVIORAL RESEARCH; FINANCE; INFORMATION ANALYSIS; SOCIAL ASPECTS; STRATEGIC PLANNING;

EID: 33745840833     PISSN: 03029743     EISSN: 16113349     Source Type: Book Series    
DOI: 10.1007/11755494_11     Document Type: Conference Paper
Times cited : (16)

References (22)
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    • 21344490207 scopus 로고
    • Persuasion and culture: Advertising appeals in individualistic and collectivistic societies
    • Han, S.P., Shavitt, S.: Persuasion and Culture: Advertising Appeals in Individualistic and Collectivistic Societies. Journal of Experimental Social Psychology 30 (1994) 326-350
    • (1994) Journal of Experimental Social Psychology , vol.30 , pp. 326-350
    • Han, S.P.1    Shavitt, S.2
  • 7
    • 84936824362 scopus 로고
    • Cultural themes in Brazilian and US auto ads: A cross-cultural comparison
    • Tansey, R., Hyman, M., Zinkhan, G.: Cultural Themes in Brazilian and US Auto Ads: A Cross-Cultural Comparison. Journal of Advertising 19 (1990) 30-39
    • (1990) Journal of Advertising , vol.19 , pp. 30-39
    • Tansey, R.1    Hyman, M.2    Zinkhan, G.3
  • 9
    • 33746534609 scopus 로고    scopus 로고
    • Comparative advertising in the global marketplace: The effects of cultural orientation on communication
    • William Davidson Institute at the University of Michigan Business School
    • Gurhan-Canli, Z., Maheswaran, D.: Comparative Advertising in the Global Marketplace: The Effects of Cultural Orientation on Communication. William Davidson Institute Working Papers Series 328, William Davidson Institute at the University of Michigan Business School (2000) available at http://ideas.repec.org/p/wdi/papers/2000-328.html.
    • (2000) William Davidson Institute Working Papers Series , vol.328
    • Gurhan-Canli, Z.1    Maheswaran, D.2
  • 12
    • 33745822664 scopus 로고    scopus 로고
    • Mapping and interpreting cultural differences around the world
    • Vinken, H., Soeters, J., Ester, P., eds. Brill
    • Schwartz, S.: Mapping and Interpreting Cultural Differences around the World. In Vinken, H., Soeters, J., Ester, P., eds.: Comparing Cultures. Brill (2004)
    • (2004) Comparing Cultures
    • Schwartz, S.1
  • 13
    • 0004134847 scopus 로고
    • Anchor Press/Doubleday
    • Hall, E.: Beyond Culture. Anchor Press/Doubleday (1976)
    • (1976) Beyond Culture
    • Hall, E.1
  • 16
    • 0346756633 scopus 로고    scopus 로고
    • Statistics New Zealand: 2001 Census, http://www.stats.govt.nz (2002)
    • (2002) 2001 Census
  • 17
    • 4644373002 scopus 로고    scopus 로고
    • What drives electronic commerce across cultures? A cross-cultueral empirical investigation of the theory of planned behaviour
    • Pavlou, P., Chai, L.: What Drives Electronic Commerce Across Cultures? A Cross-Cultueral Empirical Investigation of the Theory of Planned Behaviour. Journal of Electronic Commerce Research 3 (2002) 240-253
    • (2002) Journal of Electronic Commerce Research , vol.3 , pp. 240-253
    • Pavlou, P.1    Chai, L.2
  • 18
    • 4644234910 scopus 로고
    • A theory of social comparison
    • Festinger, L.: A theory of social comparison. Human Relations 7 (1954) 117-140
    • (1954) Human Relations , vol.7 , pp. 117-140
    • Festinger, L.1
  • 20
    • 0346001778 scopus 로고
    • Social influences, persuasion, and group decision making
    • Brock, T.C., ed. Allyn and Beacon
    • Kitayama, S., Burnstein, E.: Social Influences, Persuasion, and Group Decision Making. In Brock, T.C., ed.: Persuasion: Psychological Insights and Perspectives. Allyn and Beacon (1994) 175-194
    • (1994) Persuasion: Psychological Insights and Perspectives , pp. 175-194
    • Kitayama, S.1    Burnstein, E.2


* 이 정보는 Elsevier사의 SCOPUS DB에서 KISTI가 분석하여 추출한 것입니다.