Beauty and the beholder: Toward an integrative model of communication source effects

Journal of Consumer Research

Volumn 33, Issue 1, 2006, Pages 123-130

  Kang, Yong Soon ^a   Herr, Paul M ^b  

^a BINGHAMTON UNIVERSITY   (United States)

^b UNIVERSITY OF COLORADO   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

EID: 33745800216     PISSN: 00935301     EISSN: None     Source Type: Journal    
DOI: 10.1086/504143     Document Type: Article

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