Developing MVNO market scenarios and strategies through a scenario planning approach

The 7th International Conference on Advanced Communication Technology, ICACT 2005

Volumn 1, Issue , 2005, Pages 137-142

  Park, Jeong Seok ^a   Rye, Kyung Seok ^a  

^a Electronics and Telecommunications Research Institute (ETRI)   (South Korea)

Author keywords

Market Scenarios; MVNO; Scenario Planning

Indexed keywords

MOBILE TELECOMMUNICATION SYSTEMS; STRATEGIC PLANNING; VIRTUAL REALITY; MOBILE PHONES; PLANNING;

MARKET SCENARIOS; MVNO; SCENARIO PLANNING;

MARKETING; COMMERCE;

BUSINESS ENVIRONMENTS; BUSINESS STRATEGY; MARKET STRATEGIES; MOBILE MARKETS; MOBILE VIRTUAL NETWORK OPERATOR; MVNO; NICHE MARKETS; SCENARIO PLANNING;

EID: 33744969293     PISSN: None     EISSN: None     Source Type: Conference Proceeding    
DOI: None     Document Type: Conference Paper

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