An analysis of search engine switching behavior using click streams

Lecture Notes in Computer Science (including subseries Lecture Notes in Artificial Intelligence and Lecture Notes in Bioinformatics)

Volumn 3828 LNCS, Issue , 2005, Pages 806-815

  Juan, Yun Fang ^a   Chang, Chi Chao ^a  

^a YAHOO INC   (United States)

Author keywords

[No Author keywords available]

Indexed keywords

DATA ACQUISITION; DATABASE SYSTEMS; INFORMATION RETRIEVAL; INFORMATION TECHNOLOGY; PROBABILITY; SWITCHING; USER INTERFACES;

CLICK STREAMS; SEARCH ENGINE SWITCHING; TRANSITION PROBABILITY MATRIX; USAGE CATEGORIES;

SEARCH ENGINES;

EID: 33744945774     PISSN: 03029743     EISSN: 16113349     Source Type: Book Series    
DOI: 10.1007/11600930_82     Document Type: Conference Paper

References (2)

1. R. Telang, T. Mukhopadhyay, R. Wilcox, An Empirical Analysis of the antecedents of Internet Search Engines Choice, Wokshop on Information Systems and Economics (WISE, Charlotte NC), 1999.
2. th Hawaii International Conference on System Sciences (HICSS), 2004.